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Google I/O: Why It’s the Most Wonderful Time of the Year for Geeky PR Pr...
InkHouse Public Relations based in Boston, and San Francisco.
Words to Retire in 2015: The Millennial Edition | InkHouse
According to the Oxford Dictionaries, the 2014 word of the year is vape. This was a surprise to me as it’s not a word I’ve seen much over he
Moms, Capture Back to School Moments with Shuttersong
Blog post at 5 Minutes for Mom : Susan here with an awesome new photo app for sharing back-to-school moments. We were compensated for our ti
Tweeting Your Way To Media Coverage | Samantha McGarry | LinkedIn
I’ve been working in PR for over two decades and, even to this day, nothing makes me happier than when I land a great piece of media coverag
Localytics Pushes IBM And Adobe To Turn Mobile Analytics Into Action
The nice thing about being a small company is that you can get big fast. Meanwhile, a huge company won't even notice the gnat bites that the
Blogging and Brands: Five Takeaways from BlogHer 2014 | LinkedIn
Over the last ten years, blogging and social media have provided women with a platform for communication, self-expression, activism, communi
How Media Coverage Begets Media Coverage | InkHouse
They say all media coverage is good coverage. Well that’s a whole other topic for another post. But, just as energy begets energy, the same
How To Humanize Your Social Media Content | LinkedIn
Do you acknowledge breaking news? Do you add personality or pop culture? Are you joining the conversation or only pushing out content? These
MediaPost Publications 6 Mobile App Myths That Should Be Retired Immedia...
6 Mobile App Myths That Should Be Retired Immediately - 05/19/2014
Social Media Success: Why Social Media Engagement Matters | InkHouse
Social media, like any engaging conversation, is a two-way street. If you’re having a conversation & you’re the only one talking, is that a
Four reasons I am sticking with Twitter | InkHouse
In the ever-changing world of social media, everyone wants to be the first to declare the next has-been. Last week, The Atlantic put a stake
Samsung Galaxy S5 Grabs Nearly 1% of Android Market
Just one week after its global release, the Galaxy S5 now makes up an impressive 0.7% of all active Android smartphones worldwide, according
The App Churn Risk Window: 60% Chance Users Who Don’t Come Back within 7...
The majority of users who don't return to an app within seven days of the first session never come back. The lesson for mobile marketers? Re
Injecting Flexibility and Speed into Enterprise Mobile Web Application D...
Today’s enterprises are looking for the fastest and easiest on-ramp to delivering engaging mobile, tablet and responsive web experiences. Ho