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Michael Gowan
Works at Gowan Communications
Attends Duke University
85 followers|10,762 views
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Michael Gowan

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Join me on June 11 as I present my take on content strategy at AIGA Raleigh's Homegrown Lunch & Learn series. 
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Michael Gowan

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SoundCloud is great for music lovers, not just music makers.
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Michael Gowan

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The 5 Ws and an H prove their lasting usefulness -- in this case as tools for creating content requirements.
If you want a successful content project, start with step one. Before the content launches, before the writing begins — before anything, really — start with content requirements. Conten...
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Michael Gowan

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If you use "click here" as link text, please stop. 
All writers have a grammar pet peeve list — phrases and writing errors that really get under our skin. It’s/its. Their/there. But I think there’s a whole other list of web writing...
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Wait, where do I click for more information about the horrors of using "click here"? There's no "click here" to tell me! Now I'll never know. 
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Michael Gowan

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New G+ brand page for Duke Medicine
Transforming medicine and health care in North Carolina and around the world
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Bart Hubbard and I will be speaking at this year's Healthcare Internet Conference in Orlando. Our session is on Wednesday, Nov. 9, at 9:30 am. Hope to see you there!
Duke Orthopaedics wanted a robust, independent Web presence to promote its services to consumers. Instead of building a separate site that focused solely on one service line, Duke created a hybrid ...
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Michael Gowan

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It's easy to forget what buying digital music was like 10 years ago. The experts I interviewed for this had some great insights, and it was fun to take a walk down memory lane. No wonder piracy flourished -- the music industry wouldn't give people what they wanted until Apple forced the issue.
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Michael Gowan

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Some cool ways to listen to music through apps. Definitely check out the free Delaware Re<ords app.
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Michael Gowan

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Wondering whether to ditch Pandora for Spotify Radio? I say stay with Pandora -- for now.
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I like what Internet Summit is doing -- the sessions are structured well and topics are relevant. Look forward to attending next year, and thanks for asking me to speak this year!
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Michael Gowan

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I'll be presenting at the Internet Summit preconference in Raleigh on Nov. 15. Topic: Maximizing the Impact of Content. I'm currently toying with meteor metaphors ; )

Hope to see you there. Chime in if you are attending and have topics you'd like me to cover.
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People
In his circles
94 people
Have him in circles
85 people
Tam Ferguson's profile photo
Denee Black's profile photo
Pro Guitar Lessons's profile photo
Maureen Scullin's profile photo
Charlie Berry's profile photo
Jennifer Ross's profile photo
Randy Ross's profile photo
Greystone.Net's profile photo
Michael Hill's profile photo
Education
  • Duke University
    Liberal Studies, 2009 - present
  • University of Florida
    Journalism, 1992 - 1996
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Occupation
Content strategist and journalist
Skills
Tech journalism, music writing, content strategy, web writing and editing, user experience design
Employment
  • Gowan Communications
    Content strategist, 2012 - present
  • Duke Medicine
    Associate Director of Web Strategy, 2005 - 2012
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Gender
Male