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Hooah LLC
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Is your business geared toward teens? If so, this new survey by investment bank Piper Jaffray indicates that you may want to reconsider your social media mix if it's heavy on Facebook. According to results, Facebook's use among this demographic plunged 72% in the spring of 2014 to 45% this fall. Do you expect these findings to influence your social media strategy? http://mklnd.com/1vQTvOn #socialmediamarketing   #socialmediastrategy  

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With Halloween close at hand, #ReelSEO sounds the warning that zombies walk among us. Zombie myths about viral videos, that is, which refuse to rest in peace. Marketers need to recognize six leading misconceptions about what makes a video go viral - or risk their brains (and budgets) being eaten by these insidious beliefs!  http://bit.ly/1scZ7Vc #viralvideomarketing   #onlinevideomarketing   #onlinemarketing  

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#Tumblr is a little off the beaten social network path for most big brands. Still, there are those that optimize its indy nature to engage with target audiences in unique - and effective - ways. #SproutSocial gives us four great examples for inspiration! http://bit.ly/ZbZNgz #socialmediamarketing   #contentmarketing  

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The classic struggle of a company's Research, Marketing and Sales departments needs to end - and instead, all work together to create comprehensive consumer insights of their customers. #SocialMediaToday details how consumer insights provide understanding that leads to marketing on a more direct and personal level that gets results. http://bit.ly/1vGFl1N #marketingstrategies   #consumerinsights  

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New social media network #Ello has been getting plenty of buzz - especially for its anti-ad stance, which is a salvo right across Facebook's bow. But those who see Ello as a "Facebook killer" are way off-base in predicting an exodus from the predominant social network, says digital strategist Jason Falls. Read his straightforward perspective in #Entrepreneur .  http://bit.ly/1rSMVru #socialmedia  

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Online video ads are now as easily well-known as broadcast commercials. Of course, the number of times an online ad is shared boosts brand exposure. #ReelSEO gives us a look at the top 20 shared last month. Interesting to note: most are longer than the typical 30- or 60-second TV spots, which indicates that people are willing to watch longer ads if they're engaging enough. http://bit.ly/1pIl2N1 #onlinevideomarketing   #onlinemarketing   #videoproduction  

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Does your B2B company have a content marketing strategy? If so, is it documented? If you answer "yes" to both, you're significantly more successful at content marketing than those that don't. A major new report released by #MarketingProfs and the Content Marketing Institute provides valuable statistics and insights. http://bit.ly/YTJVPt #contentmarketing    #B2B  

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Mobile technology is transforming the workplace - so much so that a new study by Forbes Insight and Google reports 40% of U.S. executives use mobile as their primary business platform. That number is projected to increase to 51% in just three years. With B2B marketers making huge changes in strategy, #AdAge looks at the resulting new partnerships and alliances - and what it all means. http://bit.ly/YMY9lf #mobilemarketing  
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