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6P Marketing
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Strategy Online recently looked at an underserved #demographic. It's important to examine your targets on a continual basis and ensure that you aren't forgetting any hidden opportunities. Share your thoughts below. http://strategyonline.ca/2018/09/11/why-women-over-50-should-matter-to-brands/
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Is your company on Glassdoor? Or, perhaps more importantly, have you checked out Glassdoor to see if your company has been reviewed? Though the site isn't a traditional review site like Yelp, it does give insight into the culture and practices of your organization. If you aren't yet familiar with the site, check out this article from the Financial Times, and share your thoughts below. #reviews #recruitment #onlinemarketing https://www.ft.com/content/a24eb1ba-7f75-11e8-bc55-50daf11b720d
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Did you know that more than 1:10 Americans aren't online? It's a staggering number for sure; but what can we learn from these hardened individuals who haven't dialed into social media, YouTube binging or Meme culture? Share your thoughts below. http://www.pewresearch.org/fact-tank/2018/03/05/some-americans-dont-use-the-internet-who-are-they/
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We've heard a lot of talk about the renaming of the Air Canada Centre in Toronto. Does a building's #sponsor and #brand attached affect your interest in it? Would you see a movie at, say, a theatre sponsored by Shell over one sponsored by Petro Canada? Read the article below from CBC and share your thoughts with us. https://lnkd.in/d_HH8kn (photo courtesy CBC)
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A few of the guys in our office - Denis, Steve and Rui - show what being a team is all about. #wearthecolours #coincidence
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This week's #monday #marketing #motivation comes from Albert Einstein.
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6P Marketing is pleased to introduce Lisa Paillé, our new Office Manager.

Lisa comes to us with a professional background that started with a Bachelor of Science degree from Valley City State University in North Dakota, with a double major in Marketing & Accounting. She has worked in a variety of industries, including finance and health/fitness.

Lisa has always had a passion for #marketing. “Creating something from nothing is one of my greatest passions,” she says. “From Design, to creating custom edible desserts, it's been a passion of mine for as long as I can remember.”

Outside the office, Lisa loves spending time with family and loved ones. She is also a major fitness enthusiast, describing the gym as her happy place.

Welcome aboard Lisa!
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“Trust is an important driver of consumer purchasing decisions.” – Saul Klein, Dean, Gustavson School of Business, University of Victoria

So goes the importance of branding. If you have confidence from your customers, you’ll succeed; lose their following and the ground you stand on will start to quake.

Read more in our latest blog: http://www.6pmarketing.com/articles/branding-science/81-marketing-history/454-broken-trust-with-tim-s-it-s-a-brand-problem
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Welcome to Winnipeg Arianna Huffington! Here is our list of the top five places to visit while you are here:

1. The Canadian Museum for Human Rights / The Forks
2. The Exchange District (come visit us too!)
3. Innovation Alley
4. Assiniboine Park
5. George's Burgers
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