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Truffle Media Networks
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Ag Media You Can Use
Ag Media You Can Use

249 followers
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Traceability Talk: Global Perspectives on Animal Health Surveillance

Audio: http://traffic.libsyn.com/trufflemedia/180411_NIAA_GAH_Salman.mp3

Dr. Mo Salman, Professor of Veterinary Epidemiology, Animal Population Health Institute, College of Veterinary Medicine and Biomedical Sciences, Colorado State University, shares with the audience the global perspective of the link of traceability to the animal health surveillance system.

Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast


#food #consumer #veterinarian #antibiotics
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The Future of Consumer Choice

Audio: http://traffic.libsyn.com/trufflemedia/180503_AAA_Future.mp3

Dr. Jayson Lusk, Professor and Department head, Department of Agricultural Economics, Purdue University, walks through research and reviews of how consumers approach food and the questions they ask. Dr. Lusk highlights several key consumer research experiments and their findings.

Subscribe to the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast
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Consumer Perspectives on Food Labels: Additives, Allergies and Alternative Proteins

Audio: http://traffic.libsyn.com/trufflemedia/180503_AAA_Consumer1.mp3

Mark Gale, CEO and Partner, Charleston|Orwig, shares data points and observations on consumer perceptions of food and their labels. Takeaways:

* Changing consumer relationship with food is impacting information needs/demands.

* Nutrition is critical label information but what is nutrition to modern consumers?

* Despite increasing holistic/emotional drivers, science remains impactful… though confusing.

* Clarity, simplicity at odds with breadth of information required and demanded.

From the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

#food #innovation #consummer
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An Interactive Hour with Dr. Gopie, On The IBM Blockchain And Food

Audio: http://traffic.libsyn.com/trufflemedia/180411_NIAA_Sunrise_GopieB.mp3

Dr. Nigel Gopie, Marketing Leader, IBM Food Trust, IBM Blockchain, shares thoughts on how thinking about traceability at IBM is leading to changes in approaches to food recall, food safety, and food freshness. Dr. Gopie also spent time answering audience questions about the technology, youth entering the work force, and how to approach change in a faster paced society.

From the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast
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The Midwest: Moving Toward North Carolina Winters and Arkansas Summers

Video: https://www.youtube.com/watch?v=9exR9bxL7bY

Dr. Aaron Wilson, Ohio State University, shares that climate and weather are related but different. Dr. Wilson details the differences and their impact on growing crops. Dr. Wilson highlights data that shows how the growing zones are shifting and the impacts to agriculture. Dr. Wilson shares predictions that states like Ohio, through 2095, will move to having winters like North Carolina today and summers like Arkansas today.

This presentation is from the from the 2018 Conservation Tillage and Technology Conference, March 6 - 7, Ada, OH, USA.

More presentations: https://www.youtube.com/channel/UCZBwPfKdlk4SB63zZy16kyA
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Communications Patterns Around The World

Audio: http://traffic.libsyn.com/marketingovercoffee/MoC524.mp3

Michael Gates, Vice Chairman of Richard Lewis Communications, shares how people from different countries and regions communicate using a system developed over the past 30 years. These cross cultural communication maps [ http://www.businessinsider.com/communication-charts-around-the-world-2014-3 ] can help you when you are working to gain agreement or make a sale in another country. Michael explains these maps in a conversation with Marketing Over Coffee host John Wall.

From the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast
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Get Connected, Stay Connected

Audio: http://traffic.libsyn.com/trufflemedia/180124_IAPork_Keynote.mp3

Matt Rush, Inspirational Speaker & Farm Boy, shares how farmers and ranchers are thought of by consumers. Matt's observations: the general public still has a high positive view of farmers, but they still believe the picture "American Gothic" is the representation of what farming is about.

And with the general media's view of agriculture saying that rural American may be a threat to Democracy, Matt states that farmers and ranchers must be present and involved in the day to day conversations on and off line to make real connections with all types and range of people.

From the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

#innovation #leadership
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Q & A from Why Butter, Meat & Cheese Belong in a Healthy Diet

Audio: http://traffic.libsyn.com/trufflemedia/180116_MNPork_tiecholz.mp3

Nina Tiecholz, Investigative Journalist and New York Times Best-Selling Author of "The Big Fat Surprise", during her 2018 Minnesota Pork Congress presentation question and answer session, shares thoughts on food, mental & physical health, and research with respect to fat.

From the Truffle Media Update podcast series on iTunes: https://agtoday.us/tmn-update-podcast

#food #health #agriculture #media
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Campus Dining Decisions: Navigating Demands from Students and Activists - http://agtoday.us/2qBcvab
via @AnimalAg #AAA17
 
YouTube: https://www.youtube.com/watch?v=BXrHC4JmJv0
Short URL: http://agtoday.us/2qBcvab
 
Campus Dining Decisions: Navigating Demands from Students and Activists - Topanga McBride, Ag communications and Ag economics Student, Kansas State University; Melissa Schrader, Assistant Unit Director, Kramer Dining Center, Kansas State University, from the 2017 Animal Agriculture Alliance Stakeholders Summit, Connect To Protect, May 3 - 4, 2017, Kansas City, MO, USA.
 
More presentations at http://agtoday.us/animal-ag-alliance-media
 
#AAA17 #ActionPlease #Farm #future
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Securing the Future: Defending Against Threats - Barriers to Growth - http://agtoday.us/2qBcumD
via @AnimalAg #AAA17
 
YouTube: https://www.youtube.com/watch?v=IyQDhnaXZ64
Short URL: http://agtoday.us/2qBcumD
 
Securing the Future: Defending Against Threats - Barriers to Growth - Greg Slipher, Livestock Specialist, Indiana Farm Bureau, from the 2017 Animal Agriculture Alliance Stakeholders Summit, Connect To Protect, May 3 - 4, 2017, Kansas City, MO, USA.
 
More presentations at http://agtoday.us/animal-ag-alliance-media
 
#AAA17 #ActionPlease #Farm #future
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