Single mother of two teenage boys, Freelance Writer, Marketing Consultant, Avid Reader, Internet Junkie, Facebook Fan, LinkedIn Networker, Bid Whist Card Playing, Social Butterfly that never meets a stranger, a straight shooter with no chaser and yes I use profanity. Please don't be offended, it just is what it is, no harm intended, so don't be surprised.
Jennifer Woodard has been working in the Marketing field since 1997, having worked at large and small organizations. In 2008, she began freelance marketing and writing for small business owners, solopreneurs and professional service firms.
Jenn strives to help clients grow their business with effective, cost efficient marketing. She understands that marketing can be overwhelming and works to help create marketing plans that are easy for clients to implement and manage. She teaches clients how to make long-term marketing goals manageable by eating that elephant one bite at a time. She helps clients create marketing programs that draw in prospects and increase quality leads. Using Inbound Marketing techniques, clients use tactics that bring customers to their website, blog or brick and mortar store.
Inbound Marketing is the technique of drawing potential customers to businesses by using tactics such as: Email, Newsletters, Blogs, Article’s, LinkedIn, Facebook and others. Outbound Marketing is the technique of pushing towards potential customers using techniques such as: Direct Mail, Post Cards, Commercials, Radio and others.
This is not to say that Jenn eliminates the use of Outbound Marketing, she doesn’t. Her goal is to create a Marketing Program that is cost effective for her clients and a program that they can implement on their own. While she is more than willing to implement and manage her clients marketing programs, she understands that most of her clients are working on a small budget and cannot afford to hire a marketing consultant full time.
Jenn goal is for clients to be successful but to understand that Inbound Marketing takes time and patience. The goal is for clients to create a long-term strategy of at least six months, preferably one-year.
Working with Jenn is an enjoyable experience. She is an easy to get along with person and has a great sense of humor. She works hard to develop lasting relationships with clients. She likes working with clients who can handle her direct approach. She doesn’t sugarcoat things and is not a yes woman. If something is not good for a client, she will not suggest it or go along for the ride just to earn a buck. She works with other freelance writers, designers and marketing professionals when needed to help clients achieve their objective.
Does she work with everyone or anyone? No. Jenn enjoys working with very small businesses, generally less than 10 employees, Professional Services Firms.
She specializes in working with professionals in the Financial Services Industry: Financial Advisors and Planners, Insurance Brokers and Agents, Accountants, Commercial Banks, Private Banks, Wealth Managers, Mortgage Bankers, and Real Estate Agents.
She is looking forward to hearing from you and working with you to help your business succeed.
Words Have Power!
- Wordzopolis MarketingMarketing Communcations, 2009 - present