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Daniel Sayon
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907 followers
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My latest blog post covers a topic that is very near and dear to my heart: "Rock Analytics More: Obsess About Goals And Goal Values!" http://goo.gl/Lqmo2K

We all obsess about bounce rates and visits and conversion rates and clicks, of course clicks. But, none of those metrics highlight the impact of your marketing and digital existence on your bottom-line!

This upsets me greatly. Especially because the solution is not all that difficult. In the post, I share five goals that I believe are mandatory for every type of website, and the six distinct benefits, types of analysis, you can do to get deeper insights.

Before you check out​ the post, get your proposal for a salary increase ready because once you implement these ideas, you are definitely getting one. : )

"Rock Analytics More: Obsess About Goals And Goal Values!" http://goo.gl/Lqmo2K


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84% of consumers use search engines to gather information for local purchases, which means most first impressions happen online and not in the store. This holiday season, make sure your #SmallBusiness is #OnTheMap with up-to-date #photos: https://goo.gl/G0TNxV
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New batching features in the Google Analytics APIs 

The Google Analytics API now supports batched requests, so you can combine multiple API calls into a single HTTP request. Each HTTP connection that your API client makes results in a certain amount of overhead, batching API requests will reduce this overhead. 

We’ve also added special batching support in the Management API for User Permissions. This lets you make a single call that performs multiple modifications to multiple users' permissions within the same Analytics account. Batching User Permissions requests can give you up to 30 times more writes per day, significantly improving your performance and reducing quota usage.  

See the detailed description and an example of the batching syntax: https://goo.gl/7jkxFZ

And the specific information for User Permissions batching: https://goo.gl/dpK56z
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If you've been hungry for even more information about your website's performance in search, if you're happy to whip up some code, and yearning to play with another API, we hope you'll savor the new Search Analytics API for Search Console. There are lots of neat things that could be done with it & we're keen to see how you end up using it. Take a look, grab an editor, fill up a beverage of your choice, and give it a shot!

http://googlewebmastercentral.blogspot.com/2015/08/introducing-search-analytics-api.html
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Optimal Image Sizes To Share On Social Media - infographic
See the clear and complete image here: http://www.digitalinformationworld.com/2015/06/infographic-social-media-image-sizes.html

Optimal Image Sizes to Share on Social Media Cheat Sheet When it comes to social media, it’s a pretty well-known fact that images automatically do well. Users are attracted to visuals much more than they are plain text. However, sharing an image that isn’t the right size can be terrible for you or your brand. +SurePayroll Inc. has created an #infographic (featured below), giving you the inside scoop on making sure your image is perfect, no matter where you choose to share it.

From #Twitter and #Facebook, to #Pinterest and #GooglePlus, this infographic has guidelines for getting your image sizing right on the seven most popular social media sites. The next time you have an image you’d like to share, double check the size before posting to ensure that your picture isn’t too big – or too small – to make an impact.

#socialmedia   #socialmediatips  
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5 Things Business Owners Should Look for in Google Analytics

"Google Analytics reporting for business owners has become some kind of digital enigma to many, which is understandable considering the vast amount of data in the dashboard.

Traffic, funnels, tracking codes- it’s a lot to handle for the average human which is why we’ve taken the top pieces of data in Google Analytics and explained why its important, what it tells you and what it doesn’t tell you."
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