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Dan McDade
Works at PointClear
Attended University of Maryland, NC State
Lives in Atlanta, GA


Dan McDade

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Plus download CSO Insights 2014 Lead Management and Social Engagement Study for free - sponsored by PointClear
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Dan McDade

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A good, short, blog on the difference between MQL and SQL
Based on their definitions, Marketing Qualified Leads and Sales Qualified Leads should equal, however this almost never happens, even in a perfect lead generation program.
David Crankshaw's profile photoPaul Mckenzie's profile photoWilliam Lennon's profile photo
Hello Dan,

Just read your Saleforce article entitled, Sales Tips: What is a Lead? Dated 27 Mar 2014
401 Congress Ave., Suite 1540, Austin, Texas

Great article Dan. Question: I am right there with the 81 QSO leads for the 12 months, but the alternative option of just 117 appointments seems very, very low. My experience tells me that it would probably require 1,000+ appointments to net 81 QSO (Qualified Sales Meetings). Dan, where am I off?   
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Dan McDade

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Good advice from Jill Konrath!  
Salespeople often don’t realize that their graciousness come across as neediness. Do you sound like a valuable resource and a business peer?
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Business Owner
  • PointClear
    Business Owner, present
  • UST, Bear Creek Corporation, Hastings, Kerr Drugs, House & Lawn Garden Center, Valley View Farms, WIS
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Atlanta, GA
Philadelphia, Pittsburgh, Charleston, WV, Palo Alto, CA, Baltimore, MD, Raleigh, NC, Medford, OR, Newport Beach, CA
Contributor to
I founded PointClear in 1997 with the mission to be the first and best company providing outsourced Prospect Development Services™ to companies with a complex sales process.

Prior to starting PointClear, I served as president of UST, The Business Marketing Group, a fast growing high-tech business-to-business marketing services firm. The company grew over 500 percent during my tenure. UST provided consulting services to leading technology companies including Sun Microsystems, Texas Instruments, Oracle, SAP, and many others.

From 1989 to 1991, I was an independent consultant providing direct marketing, telemarketing, and new business development consulting services. Clients included Sears, Exxon, Rodale Press, R.J. Reynolds, and the Ritz Carlton. One of my earliest assignments was to write the business plan that helped the Ritz Carlton formalize its plan to win the Malcolm Baldridge Award.

My background also includes 10 years of experience in the direct mail catalog business. As Vice President of Marketing with Jackson & Perkins in Medford, OR., I ran what was at the time the 17th largest direct mail company in the country.

My educational background includes four years as a European history major at the University of Maryland followed by a more practical study of accounting at NC State.
  • University of Maryland, NC State
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