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Mark McCrindle
Works at McCrindle Research
Lives in Bella Vista NSW
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Mark McCrindle

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Demographic trends, generational change and technological enhancements are transforming the business landscape. Organisations that understand and respond to these changes will be the ones to thrive.
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Mark McCrindle

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Since 1975 Australia has seen four decades of massive change – as a nation we are older, and while our earnings have increased by almost tenfold, house prices have gone up by more than thirty fold!
In such an area it is important to not just observe the changes but to understand the trends and respond, so that we can thrive in these times of massive change.
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‪#‎tuesdaytrend‬ : There are more people in Sydney today than lived in all of Australia a century ago.
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Mark McCrindle

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Today's ‪#‎tuesdaytrend‬ : While approximately 1 in 5 (22%) of Australians are Baby Boomers, they own over 50% of the nation's private wealth!
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As Australia’s social researchers, we take the pulse of the nation. We research communities. We survey society. We analyse the trends. And we communicate the findings.

Every Tuesday we will release a trend about Australia for #TuesdayTrend. Be sure to share these fun facts around your networks.
McCrindle - Forecasts | Strategy | Research
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Mark McCrindle

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"The push-back [to public social media sites] is partly due to privacy concerns such as government access to information, the permanency of the web and public access to private posts … anonymous social media ensures people can share freely without those views negatively impacting their safety and employment".
An emerging social network category celebrates everything the big mainstream players are not – private, ephemeral, mysterious.
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Today's #TuesdayTrend . If your organisation wants to find out more about the Australian population then opt for a question in our monthly omnibus survey. Questions due this Friday, 6th March. http://ow.ly/JQxlk 
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Sold my Porsche 930 so down to a Ferrari, Ford Territory and Outlander. 
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Did you know there are more weddings now than there were a decade ago, equating to 326 marriages per day! And that while we are getting married later in life, the divorce rate is on the decline? We've taken at look at the stats and have visually displayed the trends in Australian marriages and weddings today.
McCrindle - Forecasts | Strategy | Research
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What does the Australia of today really look like? McCrindle Research Director Claire Madden gives her insight.
McCrindle - Forecasts | Strategy | Research
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Our top 10 tips for running focus groups include making sure the questions flow, being prepared and using mixed modals during the group.
McCrindle - Forecasts | Strategy | Research
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Marriages up on a decade ago, divorces down and marriages lasting longer. See our infographic on Marriages and Weddings in Australia in celebration of Valentines Day.
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Everything you need to know about Australia in one handy sized infographic #australia   #cities   #population  
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People
In his circles
39 people
Have him in circles
27 people
Neal Taylor's profile photo
Tim Goh's profile photo
Theobald Taft's profile photo
Ellie Khoo's profile photo
Tyler Giles (LightBeforeSun)'s profile photo
Andrea Ally's profile photo
Andrew Corbett's profile photo
Rob Lamont - Newport's profile photo
Peter Sidgreaves's profile photo
Work
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Social Analyst
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  • McCrindle Research
    Social Analyst, present
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Social Analyst & Demographer
Introduction

Mark McCrindle is a Social Analyst and director of McCrindle Research which counts amongst its clients 100 of Australia’s largest organisations. Mark is the author of three books, a regular social and demographic commentator in the media, and he has a reputation for delivering engaging keynote presentations and executive briefings. His research reports have established his renown as a demographer, futurist and social researcher.

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Currently
Bella Vista NSW
Previously
Sydney