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Jon Newman
Works at The Hodges Partnership
Attended Rutgers University
Lives in Glen Allen, VA
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The past few years, our recommendation to clients about company blogs has shifted from them being a “nice-to-have” to “no-you-really-need-one.” Public relations is becoming more about content creation, and as that happens, blogs are emerging as companies’ best way to showcase their thought leadership with well-produced content in a way that other channels like Facebook or LinkedIn don’t allow. But coming up with good content can take a lot of tim...
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How can you select the best social platforms to promote your business or organization?

http://hodgespart.com/gong/archives/picking-the-right-social-platforms-for-your-company/
​I recently attended an event where one of the speakers made an off-hand remark that implied LinkedIn company pages aren’t worthy of our attention or effort. The audience had a good chuckle, but I found the remark strange because Hodges has seen some great results for clients using LinkedIn for sales, recruitment and marketing. Whether or not LinkedIn is to your taste, responsible marketers owe their clients the best advice they can give, and for...
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What should be at the "core" of your content strategy?

Some new thoughts...

http://hodgespart.com/gong/archives/the-content-core/
For those of you who I’ve bored to tears in recent (the last year or so) new business, client or professional presentations on the intersection of PR, content and social platforms, the idea of the “hub and spoke” is not a new one. The hub and spoke is our way of explaining our approach to content curation and social media. Originally, we (I) thought of the hub as a way to convince a hesitant client to start a blog. In most cases it got the decisi...
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My birthday blog on the future direction on our company.
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My presentation to PRSARVA on content management.

Blog + slides = Fun
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Here's the link to the THP Google+ page.  Please join our conversation.
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Jon Newman

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Love it or hate it, here's a compelling defense of the Selfie.
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This past week, I digitally attended (aka streamed) The Digital Innovation Summit. The event brought together experts from business and the media who each spoke to how they’re driving innovation, both from a technology and social perspective. The streaming, in and of itself, was kinda interesting and something I personally had never done. We took that approach for several reasons: it allowed other Hodgers to pop in and participate, was very cost ...
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Starting a conversation about content leading up to my talk on the subject to PRSA Richmond. Please comment, participate, promote.

Thanks.
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Blogging about our latest case study and the great media relations work behind it. That's right, I said media relations, you guys remember that?
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excited to find some and try it. 
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People
In his circles
215 people
Have him in circles
373 people
Christopher Munton's profile photo
Brandon Fox's profile photo
Cameron McPherson's profile photo
Work
Occupation
Partner in PR/SM firm
Employment
  • The Hodges Partnership
    Partner in PR/SM firm, present
  • The Martin Agency
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Glen Allen, VA
Previously
Bayonne, NJ - Nashville, TN
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Introduction
Loves Rutgers, Springsteen, PR and social media and New York sports teams that end in "ets>"
Education
  • Rutgers University
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Male