Profile

Cover photo
Red Rocket Media
187 followers|50,445 views
AboutPostsPhotosYouTube

Stream

Red Rocket Media

Shared publicly  - 
 
Did you know that, on average, 10.4 pieces of content are consumed by a buyer prior to purchase. Best make sure your content is tip top in that case!
When Google came out with their Zero Moment of Truth reports, there was a lot of highly compelling data points that made CEOs, CMOs and sales heads have to stop and reconsider almost everything they are doing; at least as it pertains to marketing. For those less familiar with the Zero [...]
1
Add a comment...
 
In this week's Ask The Journalists, we take a look at 'interviews' and offer advice on how to get them right 
1
Add a comment...
 
This is a good read about understanding the buying cycle. If you're content marketing though, you won't need to worry about that first 57% as it will be all taken care of http://sales20network.com/blog/?p=2218
1
Add a comment...
 
This is a great post by +Laura Varley  Rudyard Kipling once said: “If history were taught in the form of stories, it would never be forgotten.” Data is a lot like history. There’s a lot of it, it’s impossible to remember it all and it can be very dull. However, if it’s presented in the form of a visual story, it’s a lot easier to follow - which is where infographics, instructographics and data stories come in.

Infographic is a well-known term in the marketing world, but what are data stories and instructographics? There is some debate about the differences between them all, especially when it comes to data stories, also known as data visualisations, and infographics. Whilst they hold some similarities, there are some key factors which make them quite distinct from each other.

#infographics   #infographicsdesign  
1
Add a comment...
 
Check out some of the skills of the folks at Marketing Week Live playing on our #GuessMySketch  game
1
Add a comment...
 
What is the value to a business of publishing industry news articles? Find out in this week's #AskTheJournalists 
1
Add a comment...
In their circles
82 people
Have them in circles
187 people
Chris Taylor's profile photo
Guy Wilcox's profile photo
Stephen Sumner's profile photo
Andrew Whincup's profile photo
 
Shout out to the +RAC who are definitely on the right road with their content marketing 
1
Add a comment...

Red Rocket Media

Shared publicly  - 
 
The Red Rocket Media/Vertical Leap Plod Team went out for a training session yesterday, in preparation for the big day on 25th July where they will be hiking 40 miles across the South Downs in aid of +Action Medical Research 

The map below shows their route (+ a bit more as their GPS battery died) and we’re told the elevation was ‘crazy’. The team’s pacing was incredible, so much so that they are now 2nd place on a Strava segment! A fantastic 21 mile effort by the whole team! 

The team is still desperately trying to hit their £3k sponsorship target so if you’d like to donate to help medical research for children, then click here http://www.action.org.uk/sponsor/verticalleap
1
Add a comment...

Red Rocket Media

Shared publicly  - 
1
1
Joe Elvin's profile photo
Add a comment...

Red Rocket Media

Shared publicly  - 
 
It's not just their cars that +BMW Mini get right - their social media is pretty spot on too! 
I was going to call this ‘why MINI’s social media strategy is maximum fun’ but as soon as you describe something as ‘fun’ it kind of stops being that.
1
Add a comment...
 
Today we're at Marketing Week Live at Olympia. We have a cool screen on our stand where we'll be playing #GuessMySketch. It got us talking about top of the funnel content (also known as TOFU), why it's important in your content marketing strategy and which brands do it well...by +Laura Varley 
1
Add a comment...

Red Rocket Media

Shared publicly  - 
 
We like to have a bit of fun in the office on Fridays (whilst working of course!) so, as the sun is shining, we thought we'd end the week on lots of stats all about sunshine. Enjoy and have a good one everyone!
1
Add a comment...
People
In their circles
82 people
Have them in circles
187 people
Chris Taylor's profile photo
Guy Wilcox's profile photo
Stephen Sumner's profile photo
Andrew Whincup's profile photo
Contact Information
Contact info
Phone
0845 658 3334
Email
Address
Boathouse 6 19 College Road Portsmouth Historic Dockyard Hampshire PO1 3LJ
Story
Tagline
We ensure that brands have the right kind of content to get results from their social media marketing
Introduction

Social media is all about conversations. 

Without them, well, it’s not very social.

To have great conversations on social media, you need one vital ingredient… a regular supply of high quality, original, shareable content. Without it, people are less likely to follow or engage with you, never mind share your brand with others.

It is precisely for this reason that, unlike other social media agencies, we will not only set up and manage your social media profiles but we’ll also provide you with the perfect mix of content to attract new followers and ultimately drive them into your sales funnel.

We will ensure that every aspect of your social media marketing is covered, whether that’s sharing content on Google+, posting status updates on Facebook, tweeting on Twitter or joining in conversations on LinkedIn. 

Plus, you can relax in the knowledge that you’ll have a continually evolving backbone of content on your website such as news articles, videos, infographics, blog posts and evergreen features, to back it up.

Don’t go social without content.

Check out our blog and news sections to keep right up to date with all things social media and content marketing.