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Brian Whitaker
Works at The Whitaker Group
Lives in Greenville, SC
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Brian Whitaker

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It's been a fun, incredibly rewarding 2013 thus far. Take a look and see what we've been up to!

http://www.whitakergroup.net/2013/09/24/website-launches-digital-marketing-update/
 
It has been a very busy, but an incredibly rewarding year for TWG. Take a look and see what we've been up to!

http://www.whitakergroup.net/2013/09/24/website-launches-digital-marketing-update/
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Brian Whitaker

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Brian Whitaker

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I continue to believe this issue has fed off an incredible amount of misinformation. 'Tracking' does not mean that advertisers & websites are tracking your SSN, ripping off your email address without permission or logging your home address. It is simply using consumer data so that it can better serve a more relevant, targeted experience for users online. The more targeted the experience, the more targeted the ads & the better it is for the end user (relevant ads, keeping the web free/inexpensive) And the better for companies & advertisers in reaching their market. 'Tracking' is loaded, often misused & isn't shaping a productive, honest conversation. In my opinion.
 
I continue to believe this issue has fed off an incredible amount of misinformation. 'Tracking' does not mean that advertisers & websites are tracking your SSN, ripping off your email address without permission or logging your home address. It is simply using consumer data so that it can better serve a more relevant, targeted experience for users online. The more targeted the experience, the more targeted the ads & the better it is for the end user (relevant ads, keeping the web free/inexpensive) And the better for companies & advertisers in reaching their market. 'Tracking' is loaded, often misused & isn't shaping a productive, honest conversation. In my opinion.

http://ow.ly/mc85f
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Brian Whitaker

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By Facebook giving advertisers 500 new targeting categories, ROI will surely continue to grow. Targeting by education, job, geography has always been integral. But now that we have the ability to target by off-Facebook browsing and audience segments brought in by 3rd part data collectors? A no-brainer for digital marketers & companies looking to reach their target market with laser precision. http://ow.ly/jYE58
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Brian Whitaker

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Stocks Missed a Bear Market in 3 of the Last 15 Recessions but in Each Instance Valuations Were Much Lower

ECRI published a report yesterday reaffirming their view that a new recession started mid-year 2012. In this report they show that about 20% of the time (3 of the last 15 recessions) the stock market either rose or did not fall 20% (the key “bear” market threshold) from onset of recession to subsequent economic expansion period. 

http://globalviewinv.com/2013/03/stocks-missed-bear-market-3-of-last-15-recessions/

Read More - A Blog Post by Ken Moore, Partner & CFP 
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Have him in circles
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Brian Whitaker

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Excited to launch this new website!
 
We're always excited to launch new websites, but we get really excited when we're able to launch a site as snazzy as this one. Mayme Baker Studio's new website seamlessly displays hundreds of gallery pics and over 400 MBS collected home decor and houseware offerings available for purchase online. The site is optimized for search to attract local traffic as well as product-specific eCommerce traffic. And it's all neatly wrapped into a clean, aesthetically pleasing, responsive web design that is a worthy representation of Mayme's breadth of sophisticated offerings.

Check it out! ↓
View the Case Study → http://lnkd.in/_v_7nf
Visit the Homepage → http://www.maymebakerstudio.com/
View Gallery of Mayme's Interiors → http://goo.gl/KPnoHj
Shop Mayme's Collections → http://goo.gl/jbwWOh
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Looks great!
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The idea for this blog came upon reading polling data which showed the majority of people are against wanting to be tracked on the web. But does the layperson understand what being "tracked" really means? A few things to understand.
 
The idea for this blog came upon reading polling data which showed the majority of people are against wanting to be tracked on the web. But does the layperson understand what being "tracked" really means? A few things to understand.
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Sounds interesting Brian, but I haven't accessed my google+ for so long, will have to review and get back to you! Have a fun Emilie birthday beach bash! I will check this out...are you saying that tracking is NOT inevitable? ;). / AJ

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Google still dominating search & revenue share. Microsoft makes small gains. http://ow.ly/lK4ab
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TWG has launched a few websites recently. Check them out if you get a chance.
 
We've been super busy since the new year, but we’d like to take a moment to announce the launch of two new client websites that have recently launched. +Vann and Liv and +Net Profit Advisors are both live and we’re very pleased with the outcome of each.
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Facebook Shows Off Redesign. Zuckerberg still wears a hoodie.
 
Facebook unveils Newsfeed. Offering larger images & more options for the user to customize their feed by topic. http://ow.ly/iwEfp
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Pinterest shoppers, on average, spend nearly $170 per session
 
Pinterest shoppers, on average, spend nearly $170 per session - http://ow.ly/i8Mcw
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Have him in circles
162 people
Adam Wiles's profile photo
Emilie Whitaker's profile photo
Maria Virgínia Casagrande's profile photo
Tyler K. Gibbons's profile photo
Jamie Prince's profile photo
Rebecca Asmussen's profile photo
Work
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Digital Marketing Specialist
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  • The Whitaker Group
    Owner | Director of Digital, 2012 - present
  • Fuel | Skyline
    Owner | Director of Digital, 2009 - 2012
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Male
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Husband to Emilie. Father to Virginia. Owner of The Whitaker Group. The Sibling that didn't go to Harvard.
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Current Greenville, SC resident, originally from Roanoke, Virginia. 
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Owner at The Whitaker Group
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Greenville, SC
Previously
Roanoke, VA - Washington, DC - Columbia, SC - Elon, NC
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864.631.5617
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540 Chick Springs Road Greenville, SC 29609
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reviewed 3 years ago