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Steve Vargo
Works at Prima Eye Group
Attended Illinois College of Optometry
Lives in Atlanta, Ga
373 followers|90,675 views
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Steve Vargo

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Have a great weekend from OD Success - enjoy this optomistic perspective from +Barbara Reiss... "Your work is going to fill a large part of your life, and the only way to be truly satisfied is to do what you believe is great work. And the only way to do great work is to love what you do.”
By Barbara Reiss, OD Do you wake up every morning excited to go to work? I didn’t always feel this way, and judging from some of the commentary on OD’s on Facebook, neither do a lot of you.  Maybe ...
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Sports and Vision - help your patient athletes find "The Zone", by +Don Teig 
By Don Teig, O.D., F.A.A.O. We’ve all heard great athletes extol the virtues of being in “The Zone” but what is “The Zone” and how do you get into it? Let’s explore some common denominators.  Athle...
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What's the most effective form of digital marketing?  Article by +Nechama Rausman of +EyeCarePro 
By Nancy Rausman, Managing Editor, EyeCarePro As a busy OD, there is a lot to balance and when it comes to marketing, you want to focus your time, energy and resources on the most cost effective an...
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Is your check-in/out process a pleasant experience for patients or Chaos Central?  by +Jay Binkowitz, President Gateway Professional Network
By Jay Binkowitz, President Gateway Professional Network {GPN} For years we have been preaching to eliminate what is now known as "The Reception Counter" which is really just another name for "Chao...
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The October issue of OD Success is out.  Balance and lifestyle are a central theme of this platform.  Dr. +Barbara Reiss poses the question... "What about our lives enables us to have career success, professional prominence, happy marriages, loving children, good friends, good health, happiness?"
By Barbara Reiss, OD Is there a secret to success? What about our lives enables us to have career success, professional prominence, happy marriages, loving children, good friends, good health, happ...
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Do you discuss ocular nutrition with your patients?  More great (and tasty) advice from the co-authors of Eyefoods +Laurie Capogna 
by Dr. Laurie Capogna and Dr. Barbara Pelletier Which is better 1 or 2? 1: Juicy hamburger topped with cheddar cheese, bacon, tomatoes and iceberg lettuce on a Kaiser bun served with a side of swee...
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Steve Vargo

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Do you discuss nutrition with your patients?  Another great article by Drs. Capogna and Pellitier, co-authors of +Eyefoods 
By Dr. Laurie Capogna and Dr. Barbara Pelletier Incorporating ocular nutrition in your practice is an effective way to grow your practice. It allows you to offer your patients the best care and val...
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How do you get patients to overcome the "pain" of spending money on eye wear?
By Steve Vargo, OD, MBA Paying for stuff hurts!  No really, it hurts.  Studies using functional magnetic resonance imaging (fMRI) have shown that buying something can cause the pain center in our b...
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+Alan Glazier discusses a new app created by Optometrists which enables people happy with their service providers to click a “refer” button which automatically notifies their entire social network.  "GWIG can drive business in  a much more efficient manner, without all the pain that social review sites can cause".
By Alan Glazier, OD Reviews and Ratings are the two “R’s” practices should be focused on within their social media marketing efforts. Service provider reviews that most  doctors concern themselves ...
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Will personalized medicine influence the future of optometry?  Article by epigenetics pioneer +Scott L. Sedlacek, OD 
By Scott Sedlacek, OD Optometry is in a prime position to change the practice of medicine and the economics of the entire healthcare system. Every day Optometrists care for young and old with good ...
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Sports Vision guru Dr. +Don Teig discusses, well... Sports Vision!  Don works with doctors to implement this specialty into their practice.
By Donald S. Teig, O.D., F.A.A.O. I don’t need to point out to the graduating optometrist that it’s a tough world out there! There’s student loans, an over abundance of optometric practitioners, a ...
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It isn't the economy - it's your people! #optometry http://ow.ly/BhQ9X
Successful Optometry practices focus on hiring good people and communicating with their employees so that their business trend is upwards and profitable
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Have him in circles
373 people
Manu Aryal's profile photo
David Richardson, MD's profile photo
Briot Visionix's profile photo
Joseph Deering's profile photo
Ronald Ramboanga's profile photo
The ECP Network's profile photo
James Mikkelsen's profile photo
Christopher Keats's profile photo
Craig Miller's profile photo
Work
Occupation
Consultant, Business Owner
Employment
  • Prima Eye Group
    Consultant, 2014 - present
  • Eagle Eye Optique
    optometrist, 2013 - 2014
  • New Media OD
    owner, 2011 - 2014
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Atlanta, Ga
Previously
St. John, Indiana - chicago - Bloomington, In
Story
Tagline
Consultant with Prima Eye Group
Introduction
My name is Steve Vargo.  After 15 years practicing optometry, I retired my retinoscope to become a practice management consultant with Prima Eye Group.  I am also a frequent contributor to Review of Optometric Business, founder of New Media OD - a media and education company that publishes OD Success magazine, founder of iMobile Communications which works with small businesses to create and manage a digital marketing strategy, and a consultant for Global EyeVentures - developer of the EyeXam app. I have a Bachelor of Science degree from Indiana University, Doctor of Optometry degree from Illinois College of Optometry and Masters of Business Administration (MBA) degree from the University of Phoenix. Personal interests include sports, music (struggling guitarist), fitness, cooking (I'm actually pretty good), travel and playing with my 2 sons.
Education
  • Illinois College of Optometry
    Optometry, 1994 - 1998
  • Indiana University
    Biology, 1989 - 2094
  • University of Phoenix
    Business, 2006 - 2008
Basic Information
Gender
Male
Steve Vargo's +1's are the things they like, agree with, or want to recommend.
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