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EyeQuant
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EyeQuant is a neuroscience AI that helps companies test and optimize their web design for a better user experience and higher conversion rates quicker than ever before. Users simply upload screenshots and EyeQuant delivers predictive eye-tracking results within seconds, showing you what users will see or miss on your website in the first 3 seconds. Built by the world’s leading attention scientists, used by the world’s best online marketers, EyeQuant's mission is to help you build websites that stand the test of attention.
EyeQuant is a neuroscience AI that helps companies test and optimize their web design for a better user experience and higher conversion rates quicker than ever before. Users simply upload screenshots and EyeQuant delivers predictive eye-tracking results within seconds, showing you what users will see or miss on your website in the first 3 seconds. Built by the world’s leading attention scientists, used by the world’s best online marketers, EyeQuant's mission is to help you build websites that stand the test of attention.

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"Why do we need to build a solid foundation of truths around intuition? Because intuition is messy. It's illogical and dangerous. It throws out the notion that solving problems should be derived from 100% logic. So it gets buried, tucked away under a Yucca Mountain of deliverables and process. But it's important to recognize that it's there, that it has a place in the design process, that sometimes the best solutions are the best because it just feels right; because no matter how hard we try to apply pragmatism to all the things we do, intuition is bound to bubble up and mix itself into our work, fusing with the bedrock of logic we've built around it."

Nice words from Owen Shifflett, senior designer over at Viget!

http://viget.com/inspire/the-weight-of-intuition
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If you want your website to convert, set it free (from clutter)!

Kurtis +EyeQuant 's VP client services, has a few ideas on how to make less much, much more. 

http://blog.eyequant.com/2013/09/04/when-you-want-to-convert-less-is-more/

#cro   #conversionoptimization   #conversionrateoptimization  
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Show them, don't tell them.

Creatives and growth hackers need to learn to speak the same language. Turns out that...

http://blog.eyequant.com/2013/08/30/how-to-explain-your-process-visual-data-and-testable-design/

#data   #cro  
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Got 15 minutes? 

Check out this brilliant talk by +EyeQuant co-founder Fabian Stelzer, all about ending the war between #data  and #creativity .

Fantastic tips on #abtesting  , #cro  and #webdesign  in here!

http://mediaevolution.23video.com/video/8576755
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5 Things You Didn't Know About Neuromarketing

(Hint: There are new kids on the block, and they don't have anything to do with EEG)...

http://performancein.com/news/2013/08/14/five-things-you-didnt-know-about-neuromarketing/

via +PerformanceIN.com 

#neuromarketing   #ecommerce , #onlinemarketing  
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We ca do all the testing we want, we can collect all the data on the web, but if we don't have a website that's built for change, there's only one future...

http://wp.me/p2gtfe-kD

#uxdesign   #usabilitytesting    #webdesign , #cms   #cmswebsite  
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"Western universities do not teach methods to enable the developing or the mature mind to become quiet and to focus its considerable powers on a single object, event or train of thought. There is no introductory class on “Focusing the Mind.” And this is to our loss!"

+EyeQuant scientific advisory board member Christof Koch speaks with the Dalai Lama. 

A must read!

http://www.scientificamerican.com/article.cfm?id=neuroscientists-dalai-lama-swap-insights-meditation
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