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Metric Theory
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Data Driven Digital Marketing
Data Driven Digital Marketing

32 followers
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Why you should be tracking multiple conversion events in your PPC campaigns. #ppc  
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Do you watch videos on YouTube? So do 1 billion other people.
With all those viewers, YouTube is an important advertising channel. Learn 5 tips for getting started in this blog post. #ppc   #youtube  
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AdWords Sitelinks generally don't get a large number of clicks, but it can still be important to analyze their performance. #ppc  
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Check out a rundown of Adwords Editor 11's new features and usability:
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Read Adam Edward's post on analyzing PPC ad copy.
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Latest Metric Theory blog post...
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