- Howard IndustriesChief Strategy Offcier, present
He is coauthor of Social Marketing to the Business Customer, the first book on B2B social media.
He has extensive experience helping organizations including Boeing, BYU, City National Bank, Environmental Defense Fund, Johnson & Johnson, Southern California Edison, Toyota, UCLA, US Dept. of State, US Embassy of Athens and the United States Marine Corps integrate innovative social media programs into their branding efforts, business processes and organizational communications programs. Eric is currently co-authoring a book on business-to-business social media engagement, to be published by Wiley late 2010.
Eric Schwartzman is also the instructor behind the popular social media training seminars, the Social Media Boot Camp and the Social Media Master Class, which are offered monthly in the US. Since 2005, he has been producing the weekly, award-winning public relations podcast “On the Record…Online” (@ontherecord) about how technology is changing the way organizations communicate, the official podcast of the PRSA International Conference for the past three consecutive years.
- San Francisco State UniversityCommunications, 1986 - 1989