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Relativity Intelligent Marketing
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More intelligent marketing
More intelligent marketing

2 followers
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30 Under 30 In Retail & Ecommerce 2019

Ones to watch: this year's dynamic group of entrepreneurs and visionaries set to drive retail growth and the consumer experience 👉 https://buff.ly/2AOHdQz

#Retail #CustExp #CX #Ecommerce #RelativityIM via @Forbes
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I bet we've all done it - clicked and ordered online, without really considering if we could buy the same thing locally? Great initiative for the high street.

#Retail #highstreet #marketingstrategy #retailtechnology #RelativityIM
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A lack of personalisation could drive customers away.

A 2017 State of Personalisation Report found that 71% of consumers feel frustrated when their experience is impersonal. From increased conversions to improved engagement, the benefits are clear 👌

#Personalisation #MarketingStrategy #RelativityIM
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“Email is still so important. It's the be all and end all."

GDPR has highlighted to many CMOs just how vital email remains in the marketing mix. It's crucial to keep subscribers engaged, possibly by emailing less.

#DigitalMarketing #EmailMarketing #MarketingStrategy #RelativityIM
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5 Ways To Improve Your Brand’s Storytelling, including:

👉 Follow the data story
👉 Connect with customers on an emotional level
👉 Listen to your audience

#brand #marketing #dataanalysis #RelativityIM
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80 percent of shoppers are more likely to do business with a company if it offers a personalized experience. Increasingly, this applies to social media too.
But with social media personalisation, what really matters is the way you communicate with your audience.

#Personalisation #Personalization #SocialMedia #RelativityIM
Buffer
Buffer
blog.bufferapp.com
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Is email a key part of your seasonal marketing? Check out these 75 holiday subject lines to inspire your B2C, B2B and non-profit campaigns.

#EmailMarketing #DigitalMarketing #RelativityIM
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- Does your sales team know exactly where they can find the latest sales presentation, price list, or marketing brochure?
- If they need to customise a brochure for a client do they need to go to the marketing department to make that change?
- What about regional or international offices - is it difficult to ensure that they adhere to your brand guidelines?

You can say goodbye to these issues with a marketing portal.

#Branding #BrandManagement #DigitalMarketing #RelativityIM
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When it comes to performance, it’s not just about data accuracy, but comprehension, recency, longevity, frequency, scalability and more. An interesting read on the importance of using a holistic view of data for better results.

#marketingstrategy #ROI #insight #datainsight #RelativityIM
Marketing Land
Marketing Land
marketingland.com
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Attracting new customers is significantly more expensive than retaining existing ones. So of these 6 Customer Loyalty Trends, we're pleased to see Personalisation included.

Customers are more likely to react to messages that are tailor-made for them: https://buff.ly/2FhDSyV

#Personalisation #CustomerLoyalty #Marketing #RelativityIM
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