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Monica Wright
Works at Marketing Land
Attended Boston College
Lives in Scarborough, ME
9,609 followers|339,999 views
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Monica Wright

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#magic  will happen at +Search Marketing Expo (SMX) Advanced in Seattle in June. +Mark Traphagen +Lisa Williams +Michael King +Matt Siltala 
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We're thrilled to have you all on the panel sharing some magic this June!
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Monica Wright

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See, I like estimated reading times, especially for long pieces. Just like I like to know how many slides in a slideshow, or how far along I am in a movie or book. By +Arienne Holland.
How much time does the average adult in the United States spend with digital media every day? According to an August 2013 estimate by eMarketer: 5 hours and 16 minutes. Calculated another way, that’s 316 minutes per day. How many of those 316 minutes do they spend reading your content? Estimated Online Reading Time Basic website analytics […]
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+Christopher Lee Thanks!
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"If a client doesn’t have adequate budget or design resources for a test, don’t do it. It will fail. It will sour the client on ever testing that channel again or ad type again, and they’ll lose some trust in you." +Ginny Marvin  #marketing   #ppc   #advertising  
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Important to note: the featured image in an email to present well in Gmail's Grid View must be at least 580px x 400px. #emailmarketing   #email  
Google is very good at forcing an issue. The company knows visuals are increasingly important for user engagement, so last week, it began testing a new image-rich grid view in the Gmail Promotions tab. The move to make images a key part of the email open rate equation should in turn compel marketers to pay […]
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Thank you!!!
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Monica Wright

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The transition from pageview impression to viewability impression as a metric for display advertising is getting more traction.
In a major milestone, after a year-and-a-half long review process, the Media Ratings Council has lifted its November 2012 Viewable Impression Advisory for Display Advertising, effectively raising the start flag for publishers to begin selling digital display advertising based on viewable impressions. The announcement “means that—as of today—for brand advertising, agencies can and will expect […]
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So after digging into the recent changes of what's displayed on Google+ profiles, this is a summary of what I've discovered, including links to some history of how Google+ has changed what they've tracked over the years. Thanks to +CircleCount and +Mark Traphagen for some of their thoughts and data on this.
On March 25, many Google+ brand accounts noticed a big dip in followers displayed on profile pages. In fact, Marketing Land decreased by 20%, even Search Engine Land decreased by 40%. Initially some have thought that this was a “spring cleaning” of spammy Google+ accounts following profiles pages; however, it’s really pulling out the followers […]
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Thanks for the mention here and in your great article +Monica Wright!

A quick addition: Right now the "plusone" count is still available through the API and we are also tracking this number (https://plus.google.com/+CircleCount/posts/JjE5cxkqe6k) since no one knows, maybe it will get back again somewhere ;)
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Monica Wright

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Love this.
Bob Ross was a consummate teacher. He guided fans along as he painted "happy trees," "almighty mountains" and "fluffy clouds" over the course of his 11-year television career on his PBS show, “The ...
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Monica Wright

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The official confirmation many search marketers have been waiting for. #ppc #notprovided
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+Rob Pitt tools that use keyword ids still work and that's most tools. It's just the data that appears in Google Analytics that is (not provided). You can still get it in AdWords. It's the search query data that is affected. You can see more about how it will affect tools here: http://searchengineland.com/marin-google-applies-provided-ppc-paid-search-management-platforms-will-still-work-188729
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This letter was written by Sigmund Freud 79 years ago today. 
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Monica Wright

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I feel like there isn't much context to this number, not yet anyway.
 
New feature/data in Google+.... View Counts!

In classic Google manner (I kid you Google, I kid!) they are aggregate counts of "you are not really sure what they are".  And come with an additional caveat "values are approximate". How cute is that? :)

Still. Something.

21 million views of my profile and content.

Would be nice to have: Views for individual pieces of content and, since most people are logged in if they are here, Count of Unique People (for the whole thing plus individual content).

I'm sure the G+ team is working on lots more metrics not just to match LinkedIn and FB, but to give us even more amazing things. Can't wait.

Now, which one of you can tell me why I'm not richer and more famous after these 21 million views? Is that not how social is supposed to work? :)
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People
In her circles
1,234 people
Have her in circles
9,609 people
Work
Occupation
Social Media Marketing, SEO, Search Marketing & Audience Building
Employment
  • Marketing Land
    Director of Audience Engagement, 2013 - present
  • Search Engine Land
    Director of Audience Engagement, 2013 - present
  • monicawright.com
    SEO, Search Marketing & Internet Advertising, 2010 - present
  • Search Engine Land
    Director of Community, 2013 - 2013
  • Marketing Land
    Director of Community, 2013 - 2013
  • Hall Internet Marketing
    Director of Search Marketing, 2011 - 2012
  • MaineToday.com
    Audience Development Manager, 2000 - 2008
  • VONT Web Marketing
    SEO & Social Media Manager, 2008 - 2010
  • Search Engine Land
    Community Editor, 2011 - 2013
  • Marketing Land
    Community Editor, 2011 - 2013
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Scarborough, ME
Previously
Ipswich, MA - Harpswell, ME - Orr's Island, ME - Boston, MA - New Orleans, LA - Ipswich, MA - Portland, ME
Story
Tagline
"It is important to have questionable friends you can trust unconditionally." -Chuck Klosterman
Introduction
I tweet and blog about Internet Marketing, SEO, Social Media and other topics that come to mind... like karate.
Bragging rights
I prefer not to brag, really. It's very unbecoming.
Education
  • Boston College
  • Ipswich High School
Basic Information
Gender
Female
Birthday
August 6