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Graeme Benge
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#googleanalytics
Graeme Benge
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Graeme Benge
Shared publicly -Day. Made.
#rock
#musicvideo
#lounge
#rollin
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Graeme Benge
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commented on a post on Blogger.
Graeme Benge
Questions -Can an Event conversion be set up to roll up the total of a group of event conversions?
e.g:
Goal 1 = Downloads All as a sum of :
Goal 2 = sum of Download brochure 1
Goal 2: sum of Download brochure 2
etc...
And would that data be consistent when viewed on the Conversions --> Goals --> Overview report...? As destination URL goal completions that specify a required step are inflated in the Overview report as the step isn't noted.
Any help gratefully received.
Thanks in advance
graeme
Graeme Benge
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Graeme Benge
Shared publicly -Is mobile search Google's Achilles heel?
Interesting article... Do you think it'll change the way we do SEO?
While Google is the leader in mobile search, it is still figuring out how to monetize on the channel even as Facebook and Twitter increasingly infringe on its territory.
In 2013, Google has made strides in mobile search with new additions such as enhanced campaigns and an Estimated Total Conversions metric in AdWords. However, Google will need to reel marketers in with strong ROI proof to keep Facebook and Twitter from taking over mobile search.
Social data can deliver powerful insights about consumers, and looking at search engine results is no longer the only way to get those insights.
Increasingly, consumers are using social platforms for discovery and search, particularly with mobile devices.
Last year, Google was struggling to make money of its mobile search with paid search ads in mobile generating significantly lower revenues than their desktop counterparts.
Although Google handily achieved its goal of cornering the mobile search market, its advertiser base has been more than a little concerned about the investment return of mobile advertising.
With the sheer amount of data collected between its Android operating system, Chrome browser, and myriad other services, there’s no company better positioned to solve the thorny mobile marketing problems that have been dogging advertisers for years.
If smartphones and tablets have taught Google one thing, is that the keyword is not the final evolution of search. A renewed interest in behavioral and experiential identification and targeting points further toward a goal of defining the audience as the new keyword.
#mobile #google
- KoozaiDigital Marketing Executive, 16 - present
- Koozai Blog (current)
- GraemeBenge.com (current)
- Punk Prospect (current)
- Lifepresent
Local SEO - Watch Out for Pigeons! www.koozai.com Something wicked this way flaps - let Ali take you under his wing in this Local SEO special as we await the UK arrival of Google's Pigeon al |
Sampled Data - The Black Hole of Google Analytics www.koozai.com Sampled data can greatly affect the accuracy of your data. Find out more about the full business implications and how to avoid these inaccur |
Universal Analytics: Out of beta, into primetime - Analytics Blog analytics.blogspot.com Universal Analytics is the re-imagining of Google Analytics for today's multi-screen, multi-device world and all the measurement challenges |
The Definitive Guide To Campaign Tagging in Google Analytics by @AnnieCu... www.annielytics.com If you're running marketing campaigns, you need to be aware of the mistakes sites make in tracking them (if they track them at all). This po |
Drippler - Top Android Updates play.google.com Install Drippler to discover daily tips, new features, top apps, Android updates, accessories and more. Join millions of users getting the l |
The Incomplete Google Ranking Signals, Part 1 www.seobythesea.com An list of Ranking Signals that may have been used by Google to determine the order of search results. |
Beginner's Guide to Javascript You Should Know For AdWords Scripts www.freeadwordsscripts.com I've heard from a few readers that the posts on this blog have inspired them to learn to code. That's awesome! But I've also heard from a fe |
Using Webmaster Tools Search Query Data For SEO Action www.koozai.com In this post Graeme Benge looks at the recent changes to Google Webmaster Tools and highlights how this data can be used for SEO. |
Announcing Reviews in Google Places for Business googleandyourbusiness.blogspot.com People come to Google to search for information about local shops and restaurants so they can make the best plans and purchases. That's why |
Cobbett Road, Bitterne, Southampton - 2 bedroom first floor flat - Fox &... www.fox-and-sons.co.uk TOP FLOOR FLAT, 2 BEDROOMS, LOUNGE/DINER, KITCHEN, BATHROOM, DOUBLE GLAZING, ELECTRIC HEATING, ALLOCATED PARKING, COMMUNAL GARDENS, MUST BE |
Tips For Getting Started With A New SEO Client www.koozai.com Hints and tips for starting SEO for a new client. Understand the key areas to ensure your campaign gets off to a strong start. |
The Optimum Way To Survive Not Provided in Google Analytics www.koozai.com Graeme looks at his favourite approach to getting around the lost (not provided) data and what this means for the future of analytics data. |
Social PPC – The Definitive Guide for Marketers www.clickz.com Portent Interactive\'s Elizabeth Marsten shares the definitive guide to social PPC for marketers. |
Shortlisted for Best Blog at the UK Search Awards www.barryadams.co.uk Tweet Buffer Tweet BufferI was very pleasantly surprised this morning when I learned that this humble blog has been shortlisted for the Best |
Night Verses - Yours (Lyric Video) www.youtube.com Debut album "Lift Your Existence" available now - http://nightverses.bigcartel.com http://smarturl.it/LiftYourExistence Easy Killer Records |
Tactics are the servants of strategy - FirstClick Consulting www.firstclickconsulting.com.au SEO strategy has changed drastically over the years, but underpinning this is another question that is bigger and broader but also more impo |
New Crowdsourced Google Analytics Solutions Gallery Gives You Quick, Eas... www.blastam.com Are you looking for ideas on advanced segments, dashboards, and custom reports? Wouldn't it be great if you could quickly import pre-built s |
Google Change Mobile Ads - FirstClick Consulting www.firstclickconsulting.com.au Google have recently changed the way Mobile ads are displayed as a way to help users distinguish between organic and paid content on the sea |
How To Make The Most Of The New Google Maps www.koozai.com Google Maps has had a revamp and here Graeme Benge takes a look at the key features and what businesses can do to take advantage of the late |
