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Christy Uher Ferguson
Works at Teradata
Attended West Chester University of Pennsylvania
259 followers|7,539 views
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Christy Uher Ferguson
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Studies show that B2B websites are gaining prominence with buyers as a research tool- more than peers and third parties.  We’ll take a deeper dive into B2B website creation, site usability and best practices.  Join us Thursday, 1/17 to discuss: 
Destination websites- success in getting returning visitors, Techniques to drive new visitor traffic to your site, evaluating content appropriate for gating, the social elements of a b2b website- how do you encourage site visitors to engage with your social channels and creating a site that provides, relevant, timely content at the various stages of the buying cycle and influencing the purchase decision in b2b. 
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Christy Uher Ferguson

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+John Jantsch's advice on using Google+, to share, comment or plus 1.
John Jantsch originally shared:
 
Getting the Google+ Conversation Right

My brutally unscientific observations about conversation on Google Plus - a study of a handful posts, provides clues to what gets shared and talked about.
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Christy Uher Ferguson

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Jay Baer originally shared:
 
To find G+ app on iPhone, search app store for "Google Huddle"
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Maureen Blandford's profile photo
 
Thanks, Christy. Was just looking for the app today and couldn't find it!
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Cory Bergman originally shared:
 
Borders is closing its 399 remaining stores after a failed attempt to sell...
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Christy Uher Ferguson's profile photoNick Bianchi's profile photo
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The United States is over-saturated with retail space. I heard on NPR Marketplace Radio last night that the US has 23 sq.st. of retail for every man, woman & child compared with 17 in Canada and 6 in Sweden.

Here in the Portland/Southwest Washington area there's a lot of distressed commercial real estate, shopping centers and office parks under-utilized or empty. I'm scared of what it would look like if the double-dip recession some are predicting materialized....urban decay.
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Have them in circles
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Christy Uher Ferguson

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Challenging myself in 2012 to streamline my social media efforts. I see most of my network has moved over to G+ and seem to be reducing Twitter use. Have you seen this as well? Thoughts on moving away from Twitter? +Maureen Blandford I know you did, how's it been working for you?
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Christy Uher Ferguson's profile photoMaureen Blandford's profile photo
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I DID lobby Traci to come over here and then I went dark everywhere.

SM is still a weird, weird thing.
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Love +Mark Schaefer's blog, great perspective.
Sam Fiorella originally shared:
 
Commentary on Klout-hysteria on one of my fav blogs by Mark Schaefer
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+Neicole Crepeau pulled together 5 of her Social Media Tweeps and got their thoughts on Google+. Consensus: Great potential, but not a Twitter or Facebook killer. Your thoughts?
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Thanks for the share!
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People
Have them in circles
259 people
Work
Occupation
Marketing and PR Strategist
Employment
  • Teradata
    Director, Communications & Content Strategy, Applications, 2011 - present
  • Uher Ferguson Communications
    Founder, 2009 - present
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Other profiles
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Tagline
B2B Marketing & PR Strategist, Philly Sports Fan
Introduction
Christy Uher Ferguson is a business-to-business marketing strategist with over 15 years of marketing communications experience including brand management, product marketing, new product launches and international product and brand marketing campaigns. Her accomplishments include leading marketing initiatives that have increased corporate revenues, productivity and efficiency while building trusted partnerships with suppliers, vendors and clients alike.  She’s also especially skilled at developing and integrating marketing processes to ensure clear communication between sales and marketing.
Education
  • West Chester University of Pennsylvania