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Elastic Media

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Google Now treads the fine line between "wow! that's amazing!" and "yeah, that's a bit creepy actually.."
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Got half hour to spare? he's a documentary about AFOLs (Adult Fans Of LEGO) :)
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Dieter Rams : Ten principles of good design

Good design...

Is innovative - The possibilities for innovation are not, by any means, exhausted. Technological development is always offering new opportunities for innovative design. But innovative design always develops in tandem with innovative technology, and can never be an end in itself.

Makes a product useful - A product is bought to be used. It has to satisfy certain criteria, not only functional, but also psychological and aesthetic. Good design emphasizes the usefulness of a product whilst disregarding anything that could possibly detract from it.

Is aesthetic - The aesthetic quality of a product is integral to its usefulness because products are used every day and have an effect on people and their well-being. Only well-executed objects can be beautiful.

Makes a product understandable - It clarifies the product’s structure. Better still, it can make the product clearly express its function by making use of the user's intuition. At best, it is self-explanatory.

Is unobtrusive - Products fulfilling a purpose are like tools. They are neither decorative objects nor works of art. Their design should therefore be both neutral and restrained, to leave room for the user's self-expression.

Is honest - It does not make a product more innovative, powerful or valuable than it really is. It does not attempt to manipulate the consumer with promises that cannot be kept.

Is long-lasting - It avoids being fashionable and therefore never appears antiquated.
Unlike fashionable design, it lasts many years – even in today's throwaway society.

Is thorough down to the last detail - Nothing must be arbitrary or left to chance. Care and accuracy in the design process show respect towards the consumer.

Is environmentally friendly - Design makes an important contribution to the preservation of the environment. It conserves resources and minimizes physical and visual pollution throughout the lifecycle of the product.

Is as little design as possible - Less, but better – because it concentrates on the essential aspects, and the products are not burdened with non-essentials. Back to purity, back to simplicity.
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Well what a nice thing to say!

"Those shortlisted displayed a clear understanding of the need to sell their own skills as well as the need to project their client’s businesses and campaigns. Matt Wildin’s work combined design flair and lucidity which would be a welcome addition to any campaign."
Paul Napier - Editor Yorkshire Evening Post
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Well, after what seems like forever, I've FINALLY redone my website!
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Have them in circles
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Useful set of fonts, icons, stencils and swatches from Google if you’re developing an Android app
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interesting perspective here. plus, he sounds JUST LIKE Tom Hanks.
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Ice Cube gives his unique perspective on architect and designer husband and wife, Charles and Ray Eames. (?!)
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Matt Wildin originally shared:
 
A short write-up of the Digitally Leeds Awards do I went to last night.
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Looks like this could be a really interesting film (apart from the the poetry bit!). The sequel to the movie Lemonade - Lemonade:Detroit
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Have them in circles
36 people
Mark Bennett's profile photo
Darren Labbett's profile photo
Darren Scotland's profile photo
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Introduction
Elastic is a highly creative digital design label run by Matt Wildin, a freelance designer based in Leeds.