- TelerikDirector SEM/SEO, 2013 - present
- Nestlé BulgariaDigital Media Champion, 2011 - 2013Developing integrated online marketing and social media strategy for the local brands. Coordinating the development and hosting of all local brand and promo websites. Coordinating all the social media activities with partners. Google Analytics integration for all local website, active role in global Nestle GA set-up and implementation. Building custom reports for the different marketing groups. Implementation of global Nestle digital initiatives within the local market, with focus on ROI. Reporting to Communications and Corporate Affairs Director.
- DeltastockOnline Marketing Expert, 2008 - 2011Active role in company’s digital activities, with focus on KPIs (demo and real accounts leads). Implementation of Google Analytics across all multilingual web properties. Set-up and optimization of high budget Google AdWords multilingual campaigns, bringing on board new clients from across the.globe. Media buying across channels and formats. Close cooperation with the IT colleagues for launching new trader tools. Organizing variety of educational webinars for new and existing clients. Reporting to the CEO.
Web analytics, budget management, project management, media buying, online advertising, website design, vendor/partners management, social media marketing, online monitoring.
- Liverpool John Moores UniversityMSc International Banking and Finance, 2007 - 2008Main Subjects: Risk Management; Forecasting Financial Markets; Derivative Securities; Quantitative Methods; Macroeconomics
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