What's New in Google Analytics (Learn more about the upcoming changes in Google Analytics that will affect you or your company)
Date: Wednesday, September 11
Time: 11am PST
Register at this link http://pages.pointit.com/GoogleAnalyticsSeptember2013_TwitterFacebookStrategy.html
- Empirical Path ConsultingMarketing consultant, 2002 - present
- Noral Group International
- The Washington Post Co.
- Bain & Company
Empirical Path was founded in 2002 by Peter Howley, a seasoned consultant, strategist, and manager. Howley has advised diverse organizations -- from household names to startups -- in media, finance, retail, not-for-profit, and government.
Howley developed Empirical Path’s data-driven approach while at strategy consultancy Bain & Company and in the MBA Program at Harvard Business School. He started the Business Research and Analysis practice at social marketing firm Noral Group International.
Howley led market research and web analytics at washingtonpost.com, then headed the advertising effectiveness product line at the internet's largest ad network. He has earned Omniture and Google Analytics certifications.
- Harvard Business School
- Rice University
- Seneca Valley High School
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