I fail to see the point in this other than to use hype to sell bullets. If you shoot someone with anything above a .22 caliber and you do not incapacitate them to degree you can safely get away from them you must be aiming at their feet! Furthermore, how is a bullet that fragments like this and spreads over a foot as i saw in this demonstration, going to be good for law enforcement use? Often Police are shooting at someone holding a hostage, or who is in close enough proximity to others that this bullet has a high probability of striking an innocent victim. Just saying!