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John Fox
98 followers -
Interim CMO ★ I transform B2B marketing departments to create more selling opportunities faster.
Interim CMO ★ I transform B2B marketing departments to create more selling opportunities faster.

98 followers
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Catch Sal's point on "Signalling Gap" at about the 4min mark and just after, the credentialing gap. Excellent!
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consider this as the 101-course on creating a Channel Partner Advisory Council. 
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Can anyone master Content Marketing? The key is having the right editorial calendar. Here's a way to create one, relevant to your USP.
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Can you describe your perfect Channel Partner? follow me as I blog thru my book (think: Julie and Julia)
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I'm blogging my way through my book: 99 Questions to Jump Start Your Partner Channel Brain (think: Julie & Julia)
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