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John Fox
Works at Venture Marketing
Attended University of Illinois - Computer Science (with Ray Ozzie)
Lives in Chicago
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John Fox

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Catch Sal's point on "Signalling Gap" at about the 4min mark and just after, the credentialing gap. Excellent!
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John Fox

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Here's a "how-to" on the risk-reversal technique 
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John Fox

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Can you describe your perfect Channel Partner? follow me as I blog thru my book (think: Julie and Julia)
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consider this as the 101-course on creating a Channel Partner Advisory Council. 
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Can anyone master Content Marketing? The key is having the right editorial calendar. Here's a way to create one, relevant to your USP.
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John Fox

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I'm blogging my way through my book: 99 Questions to Jump Start Your Partner Channel Brain (think: Julie & Julia)
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Interim CMO ★ I transform B2B marketing departments to create more selling opportunities faster.

Here’s the scenario: You’re a CEO and subject-matter expert with a truly remarkable product. How remarkable? When you meet qualified decision-makers their reaction is ALWAYS, “Huh, I never thought of it that way before. That’s a very clever solution! Let’s talk.”

You win at least 65% of these opportunities (a terrific batting average, btw). Your problem is that you aren’t getting enough meetings like this.

Transforming a marketing department to be the sales support function it ought to be—so it systematically creates more meetings with qualified decision-makers—is the Secret Weapon of serious, growth-oriented CEOs.

And that’s what I do.


How I help CEOs…

If you want to:

► Jumpstart marketing with a sales-focused, interim CMO
► Get an unbiased, candid review of your marketing
► Generate opportunity pipelines for sales and channel partners
► Recruit, build and develop your own marketing team

…I can help starting today


How I help B2B Marketing Directors…

I’ve met thousands of skilled marketers struggling to earn the respect of their sales colleagues. Rarely invited to contribute to customer strategy, the sales team believes marketing is either irrelevant or an afterthought.

The good news is that there is a secret to becoming equal partners in the sales and marketing relationship. And with your company’s sponsorship we can get started today.


I’m a passionate, hands-on B2B marketing leader and sales producer with 30 years of experience working on both the corporate and consulting side of the table. I encourage you to take the initiative to connect so we can explore how I can help, whether you’re a CEO, head of sales or a marketing director looking for professional development.


► Interim CMO
► B2B Sales & Marketing
► Driving Top-Line Revenue through Channel Partners (VAR, Indep. Rep, Distributor, OEM, Licensee, Franchisee)
► Small Business, SMB
► Simplifying Complex Technology
► Examples, Templates, Procedures, Systems
► Leveraging Content to Introduce New Marketing Initiatives & SEO
► Self-Publishing (for Subject-Matter Experts)
► Knowing What To Do When (and How)
► Understanding the Pre-click Conversation in Your Buyer’s Head
► Recruiting, Team Leadership, Coaching

  • University of Illinois - Computer Science (with Ray Ozzie)
  • Keller Graduate School of Management - MBA Marketing
Basic Information
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Other names
foxy, foxz
Interim CMO
  • Venture Marketing
    CEO & Founder, present
  • Intel
  • U.S. Robotics
  • Tellabs
  • Telebit
  • Productivity Point
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Chicago - Silicon Valley - Urbana
Contact Information
+1 630 355-6951, Skype: venturemarketing