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FirebrandTalent
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An award-winning, Australian recruitment agency, Firebrand ignites the careers of Digital, Marketing and Creative specialists by matching outstanding Talent with great companies.
An award-winning, Australian recruitment agency, Firebrand ignites the careers of Digital, Marketing and Creative specialists by matching outstanding Talent with great companies.

212 followers
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FirebrandTalent's posts

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Choosing between working freelance or applying for permanent jobs can be tough. Jennie Kitchin, UK Marketing Executive at Aquent, has created a simple guide that will help you determine which option is best for you.

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Chat Bots, being new, are the perfect customer experience tool for businesses to adapt right now, whilst technology and trends are still developing and new advances in artificial intelligence are being made. Katja Forbes, Founder and Managing Director at syfte shares her insight on the difference between Chat Bots and Live Agents, and what the impact is on your customer’s experience.

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Twitter chats are a great opportunity for marketers to increase customer knowledge, create brand awareness and expand their social circle. Have you participated in one? Jeff Bullas shares insight on how to join, participate and host a Twitter chat like a pro.

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Editorial calendars are essential for your content marketing, but do you have a strategy for your content? Good article from the Content Marketing Institute

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Is it time to abolish the term Social Media? The belief that certain technologies and platforms are inherently “social” while others are not reinforces the flawed notion that social interaction is a product of the tool and not the person using it. Interesting piece by Jonathan Crossfield

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Do you use Twitter lists? If not, you’re missing out on an amazing, strategic resource that will help you engage with people and information that matters to you, or your customers, or your communities. Dionne Lew, Founding Partner at Zoetic Agency has written a very detailed post on how to be more strategic on Twitter.

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Really interesting to see how Coles is approaching digital transformation to create a seamless, personalised, easy and relevant supermarket journey for their customers http://buff.ly/2r7WGFX

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Content amplification is an amazingly powerful technique that, if done correctly, can deliver incredible results. Great tips in this article

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Branding fails often happen because of a lack of a clear style guide. Take a look at this article on how to write a style guide for your brand from the Content Marketing Institute http://buff.ly/2qUB1Uw

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Recently, we hosted another “Put it to the Panel” event focused on how AI is disrupting and enhancing marketing, and what this means for you. Our leading panel of industry experts provided some fantastic insights. Here’s a review of some of the key points raised throughout the discussion.
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