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Thomas Euler
3,571 followers -
Analyst, writer. At the intersection of tech, media and the digital economy.
Analyst, writer. At the intersection of tech, media and the digital economy.

3,571 followers
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Thomas's posts

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Retailers and CPG companies compete on different grounds online. Attention is the new availability. That impacts what good strategy looks like.

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I love Medium. But it has a strategy problem. As some premium publications are leaving the platform, its fuzzy subscription strategy is exposed.

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A follow-up on the last Spotify/blockchain piece. Contrary to David "Rocknerd" Gerard, I think that nobody is better positioned to establish an alternative approach to handling music rights & royalties than the Swedish streaming service. Here's why: 

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The NBA launches the NBA2K eLeague. Here’s why. And why you should take it seriously.

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Technology plays a central role in the attention economy’s transformation we are witnessing these days. Thus, Spotify’s acqui-hire of a blockchain developer team isn’t only interesting with regards to the streaming industry. It also shines a light on a topic that has the potential to change the attention landscape’s power dynamic more broadly.

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The biggest online retailer produces Oscar-winning movies. Why? Because it's business model is predicated on relevance. Here is what that means:

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The music industry is going to be a mainstay on attentionecono.me. For one, we are witnessing one of the most interesting power struggles between major players from the old and the new, digital world. Plus, the industry is a great case study into the business models which define each world — and into the dynamics of that transition.

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Everybody grabbing for our attention is progressively annoying. But it might stop. Thanks to the internet.

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Building a successful online news business on subscriptions alone hasn’t been done yet. Can De Correspondent pull it of? Let’s evaluate the companies past performance and future. A huge variable in that equation: their recently announced plan to launch in the US next year.

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The music industry is at a crucial point-in-time as the foundation of its future is being laid. Artists can use digital tools and services to create, distribute and promote their work. This enables them to choose new, entrepreneurial approaches to many of the challenges that formerly constituted the raison d’être for music labels. This changes the dynamics within the industry.

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