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Lisa Kolb
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President and Co Founder of Acorn Internet Services, Inc.
President and Co Founder of Acorn Internet Services, Inc.

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Hi Everyone - Acorn is having our final FFA (free-for-all) webinar of the year on November 30 at 10am MST/Noon EST - Topic is: "The Secret of Your Online Success! - You'll never get the chance to show off the fun, friendly, food-loving side of your inn until your first show off the virtual savvy side of your business."
Hope to "see" you there!

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So, you have to ask yourself, why did these HubSpot execs unethically try to get a copy of this new book written by an employee that was "let go" from Hubspot? 

And then, what will all this mean to our industry for those Innkeepers who use companies who are associated with and promote themselves as "Certified HubSpot Partners"?   If you are currently using a web company that is associated with HubSpot, what are your thoughts?

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No - It's not an April fools joke.  Seen more than one Innkeepers Google Local  listing go "POOF" today.  If yours is missing - try Darren' suggestion below.

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Hum Day Humor!
Your Web Presence is SO MUCH MORE than just your Website alone. Other factors such as Local, Maps, Mobile, Blogging, Social Media, On-Page SEO, E-Newsletters, Google Analytics, E-Commerce Tracking, Yield Management, OTAs, Google Console and the list goes on and on. I encourage you to read through “Your Website is NOT ENOUGH” to learn about the differences between your Website and your Web Presence. Learn more: http://ymlp.com/zlasVT
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Hump Day Humor!
So! You have decided to choose a Marketing Firm to help you with your On-Going Marketing.  Good Job!  The next question is: How do you determine if the Marketing tasks they are doing for you are actually “Working”?  Before you can make any determinations, you must first determine what “Working” really means!  We here at Acorn Internet Services consider any effort we do for you to be “Working” if it brings you, the Innkeeper, additional or sustained revenue.   Of course we use tools like Google Analytics, E-Commerce Tracking and other Booking Tracking products, but when it comes right down to it, it’s about your bottom line.  We don’t make our determinations on whether our services are working properly based on if you have more TRAFFIC or LESS TRAFFIC, as long as you are making $$$. - Learn More: http://ymlp.com/znfcmE
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Hump Day Humor - A Bit of Wit for Innkeepers:
Have you looked at your Website on a Mobile phone?  Don’t have a Mobile phone?  You can use the Mobile simulator in the Chrome browser to test Mobile results on your PC.  Are you getting comments from your Guests they can’t see information on your Website from their Mobile phone that you swear is there?  Is only your home page Mobile friendly?  Or do all the pages of your Website pass Google’s mobile friendly test? Read more about it: http://ymlp.com/zV0fgj
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Registration Link: https://goo.gl/o0nsCk
SPECIAL PAII WEBINAR OPPORTUNITY!!!
PAII has opened up this important session to ALL INNKEEPERS  - Not just PAII Members:
Hacking - Is Your Site a Sitting Duck?
Lisa Kolb will show you how to tell if your site is secure or if hackers have an open door to infiltrate your site and use it for advertising unsavory items or even to take your site down. Security has become more important than ever before - make sure you are taking steps to keep your site safe.

Registration Link: https://goo.gl/o0nsCk
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Hot Seat Headliners at the AIHP Conference!
The Association of Independent Hospitality Professionals has added an exciting new general session to the conference. Titled “Industry Experts in the Hot Seat“, this talk-show format session will answer your marketing questions as AIHP CEO Rob Fulton grills four hospitality authorities on hospitality trends and shifts so that you will know what guests are expecting and be ready to meet those expectations! More: http://goo.gl/WvwOS2

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Hump Day Humor! A Bit of Wit for Innkeepers -
On-going marketing is NOT an easy task! Is revenue up? If it is, then why is it up? If not, then why is it down? Understanding the WHY often reverts back to something that has recently changed on the internet that you were, or were not prepared for.  Read More: http://ymlp.com/zpJxe8
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