Sometimes I like to pretend there is a valid reason to re-watch classic movies - to find that timeless gem that help alter our business or our lives. But really I just admire the creativity and art of some bright lights - like Bruce Lee. If you have time - watch this video - and see how the drama is increased through various shemes. How much drama is in YOUR marketing - like most - is close to nil. Turning it up several notches will add some interest.
If you have less time - just go to 6:55 for the scene that generally makes people make funny noises - and it is not even that violent.
https://www.youtube.com/watch?v=Se1y2R5QRKU
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