Trying reading this out loud:

Yesterday, Facebook announced that they will immediately begin including viral shares of Page posts into the Page's People Talking About number. This means that if you post on your Page and Jane re-shares that post, all the Likes, Comments, or Shares resulting from Jane's re-share will be reflected into your Page's People Talking About score. For this reason, you may notice that your People Talking About number will increase in the following days.

WTF are they talking about? *

* rhetorical question. Please don't try to explain it to me.
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