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PR News' Platinum PR Awards salute the year’s most outstanding communications initiatives and programs in the highly competitive and dynamic PR arena.
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One way to get a better handle on visual storytelling is to create a “mood board” that should serve as a visual road map for your brand
Communicators and PR execs are starting to ramp up their efforts to get their messages out through Instagram and Pinterest. But it’s not easy, considering that both channels are relatively new to public relations, and are visual in nature.
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Happy #earthday2014   
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Learn how visuals can enhance and complement the stories your brand has to tell! #visualstorytelling
Join PR News on April 29 for webinar in which b2b and b2c companies, nonprofits and professional associations will get the how-to’s and case study examples they need to use visuals to connect with new audiences and customers.
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Have them in circles
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Check out these words to the wise from your peers who contributed to the #Advice Book:
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Hear from IBM, Mashable, Affect, Weber Shandwick and more on June 3 in #NYC!
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#TGIF  
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More than half of C-level managers now ask for traditional #PR and #socialmedia #measurement reports. 
Ninety-five percent of respondents are currently measuring their PR efforts, including social media. That’s the good news. The bad news? PR folks are measuring the wrong channels.
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From a branding perspective, the book is an interesting way to tackle a topic new parents are not (or do not want to be) thinking about yet.
With a unique and light-hearted entry into a difficult and scary conversation, T. Rowe Price is positioning itself as a brand that wants to take the sting out of the discussion of college-cost projections and how to meet them.
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The PR professional's resource for ideas and tools to maximize communications and social media efforts.