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Jeff Kershner
Works at DealerRefresh
Lives in Maryland
750 followers|35,858 views
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Should personal use of social media be STOPPED & the workplace/dealership? Check out this latest research & let me know if you agree or what you think about this! http://dlrfr.sh/18CnZcu
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Jeff Kershner

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If you're looking to follow DealerRefresh - please do so here.. https://plus.google.com/112697064847535340133  This G+ page is not being used since Google confuses the hell out of everyone with all these G+ pages.
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Video is a great way to engage your potential customers. YouTube is probably the first site that comes to mind BUT here are some of the Pros and Cons of putting your dealership videos on YouTube. #automarketing  -- http://dlrfr.sh/162V0ho 
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Jeff Kershner

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Last week Mike Haeg had once again written an incredibly insightful article, around the Element of Surprise!

BUT SURPRISE! it came with a CONTEST!

Mike wrapped the article up asking YOU to share what you do at the dealership to Surprise your customers, colleagues and even your managers.

We had several people contribute and share with us what they do or have done in the past to SURPRISE someone.

In the Video above – Mike Announces the WINNER!!
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Jeff Kershner

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There are four main appointments that your people should be setting. Here they are…
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In his circles
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Have him in circles
750 people
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Jeff Kershner

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Dealer Spotlight: Aaron Wirtz. Learn what it's like to be the Social Media Manager at Subaru of Wichita and Super Car Guys! http://dlrfr.sh/18g57R5
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If you're a dealership using CDM Dealer Services - were you aware that AutoTrader.com sold it to some smaller outfit on the west coast called Xcite Advertising? - comment here http://dlrfr.sh/15RdbEe
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…..WE WERE AT GOOGLE! Conference Review - http://dlrfr.sh/17mohlI

It’s still hard to grasp after being home for a few days that we were, in fact, on Google’s campus, learning from the very people who shape how #Google in the automotive industry works for you. #DSMV13 
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Jeff Kershner

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At times the dealer competition becomes counterproductive - DealerRefresh Cartoon series with Jerry King
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Jeff Kershner

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*Comment and WIN!!* What do you do to surprise Customers at the dealership? Click the link to Comment and WIN!! - http://dlrfr.sh/192kOv7
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People
In his circles
377 people
Have him in circles
750 people
Aaron Sperling's profile photo
Aaron Holland's profile photo
Jody Devere's profile photo
William Bryant's profile photo
Work
Occupation
Automotive Industry Consultant
Employment
  • DealerRefresh
    Founder, 2006 - present
  • Younger Auto Group
    Consultant - Former Dir. of Marketing, 2010 - present
  • HookLogic - Automotive
    Senior Director of Sales, 2011 - present
  • MileOne Automotive Group
    Internet Marketing Manager, 2007 - 2010
Basic Information
Gender
Male
Story
Introduction
I help dealerships navigate the complex waters of Internet Marketing so they can dominate in the online sales arena.
Bragging rights
Started DealerRefresh in 2005. The industrys first online blogging / forum publication for Dealers and Professionals looking to gain insight into online marketing and best practices.
Places
Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Maryland
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