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Kevin Briody
Works at Pace
Attended University of Oregon
219 followers|3,442 views
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Work
Occupation
Vice President, Digital Strategy
Employment
  • Pace
    VP, Digital Strategy, 2011 - present
  • Ignite Social Media
    Director, Strategic Innovation, 2010 - 2011
  • WebJunction/OCLC
    Director, Marketing, 2007 - 2009
  • Microsoft
    Marketing (Various), 1998 - 2007
Basic Information
Gender
Male
Story
Tagline
Senior digital and social strategist, practice lead at a leading content agency
Introduction
A community and social media marketer with 14+ years of experience ranging from large tech companies to startups, non-profits, and agencies. Currently Vice President, Digital Strategy at Pace (www.paceco.com) in Greensboro, North Carolina.
Education
  • University of Oregon
    1993 - 1997
  • University of Washington
    MBA, 2001 - 2002
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Kevin Briody's +1's are the things they like, agree with, or want to recommend.
New Measurement Tools Launched for LinkedIn Content Marketing
www.paceco.com

The social channel LinkedIn just transformed for B2C marketers thanks to two content friendly insights to make your content work smarter. We

Reaching and Respecting the Tech-Savvy Latino Audience
www.paceco.com

The Hispanic community is not only growing in terms of population, but also in mobile technology usage, mobile adoption and spending power (

Words from Waller: Diving into the Debate of Native Advertising
www.paceco.com

As the debate on native advertising continues to rumble on and the FTC and others weigh in on the rights and wrongs, there’s a conspicuous l

Turning Followers into Customers: The Rise of Millennials and Social Com...
www.paceco.com

It’s no secret that Millennials are shaking up the way things are done in today’s society. As we’ve discussed before, Gen Y’s views on and e

Pace’s Super Bowl XLVIII Commercials Recap
www.paceco.com

After weeks of hype, sneak peeks and endless hubbub, the anticipated Super Bowl XLVIII commercials aired during the big weekend game, but th

Content Marketing in the Car Industry: Automotive Apps
www.paceco.com

With mobile technology on the rise, marketers across industries have taken a whole new approach to content marketing in the form of mobile a

Sponsorships Provide Compelling Content Opportunities
www.paceco.com

Sponsorships have always presented interesting and multidimensional content opportunities to position a brand and engage current or potentia

5 Up and Coming Content Marketing Specialties
www.paceco.com

If there’s one thing we learned in 2013, it’s that content marketing is not a fad. It’s estimated that marketers spent an average of $118.4

What’s in a Name? Defining the Millennial Generation
www.paceco.com

Whenever the word “millennial” is dropped in a conversation, it evokes a strong reaction ranging anywhere from excitement to disdain. Howeve

How To Build an Analytics Team
www.paceco.com

Analytics are in high-demand and many companies are answering that demand to fill the need. Even at Pace, our analytics team is growing and

Recommended for You Based on Your Online Data
www.paceco.com

Recommended for you – it’s a term seen on mobile phones, in apps, social media sites, search engines and all across the internet. However, w

Words from Waller: Content Marketing Observations and Insights
www.paceco.com

The Power of Consumer Behavior The continued and developing rise of content marketing within the marketing, communications, social and CRM a

Talking “Killer Content” at the KEEN Digital Summit in Nashville
www.paceco.com

Assembling an eclectic group of digital tastemakers, entrepreneurs, editors, journalists, developers and innovators under one roof for a fir

Me and My Generation: Marketing to Millennials
www.paceco.com

When it comes to marketing to millennials, content marketing has been demanding an answer to the infamous Spice Girls line – ‘tell me what y

A Digital Editor’s Guide to Content Tagging
www.paceco.com

You’ve got digital content, now you’ve got to tag it. So you start brainstorming “keywords” your content is about. In less than 30 seconds,

Make ‘Em Laugh: The Use of Comedy in Content Marketing
www.paceco.com

Anyone who has lived in a major metropolis can relate to the stress levels that coincide with riding public transit. Let’s say you have a mo

Content Is the New Black: Content Marketing in the Luxury Fashion Industry
www.paceco.com

Burberry, Louis Vuitton, Bergdorf Goodman—just a few of the most familiar names in the high-fashion world have also been around for over a h

The Nitty Gritty with Joe Pulizzi of the Content Marketing Institute
www.paceco.com

Joe Pulizzi, founder of the Content Marketing Institute, sat down with us after awarding Pace Agency of the Year to dive in to what exactly

Pace and Four Seasons Team Talk Agile Content at CMA
www.paceco.com

The annual Content Marketing World event is this week, and we’re giddy with excitement as we dive into new content marketing learnings from

5 Steps to Raise Stickiness and Reduce Bounce Rate
www.paceco.com

There’s not many things more frustrating than a high bounce rate on a website or Web page. Digging through metrics will only show numerical