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Radar Blip - Puppy Bowl IX

Animal Planet returned this year with its 9th Puppy Bowl – a livestream event featuring puppies from various animal shelters taking part in their very own Super Bowl.

More than 12.4 million people tuned in for a dose of cuteness over the course of its 12-hour loop and the Puppy Bowl was the most buzzed about show in all of cable on Twitter.

The Super Bowl blackout also boosted rankings to the highest ever recorded and all of the animals featured, including 21 kittens from a New York shelter for the half-time show and 63 puppies from 23 shelters nationwide, have been adopted.

Check it out here: http://animal.discovery.com/tv-shows/puppy-bowl
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Radar Blip - KLM’s Must See Map

KLM’s latest campaign lets you create a customised sightseeing map for your holiday - with the help of your online friends.

Simply select a travel destination and invite friends via Facebook, Twitter or e-mail to plot their 'must see' tips on an online map.

KLM will then print and send the map for free to a limited number of people. Users can also view their personalised ‘Must See Map’ online.

Check it out here: http://mustseemap.klm.com/ot_en/create-map/intro
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Radar Blip - 2012 Year on Twitter

Twitter is celebrating the end of 2012 with a digital collage that highlights the top moments captured by the network this year.

The top tweets are divided into five categories, namely ‘Golden Tweets’, ‘The pulse of the planet’, ‘Only on Twitter’,  ‘Top trends’ and ‘New Voices’ and almost all of this year’s major conversations were about sports, politics or entertainment.

Key moments include the Presidential elections, London Olympics and Hurricane Sandy, with the chart topping milestone for Twitter this year being President Obama’s tweet during Election Night. “Four more years” had the most retweets in the history of Twitter, with over 810,000 retweets from users in more than 200 countries throughout the world.

Check it out here: http://2012.twitter.com/
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Radar Blip - Sailfish: The radical new mobile OS

Finnish company Jolla is launching ‘Sailfish’ - a mobile operating system which is the first real alternative to iPhone and Android.

Sailfish acknowledges that most people use their phones for several things at once. The radical user interface concentrates on two key focus areas – speed and multitasking.

The system uses a lot of swipe and pull gestures and one cool feature is that the home screen can be filled with up to 9 concurrently running applications – all of which and can be controlled without even being ‘opened’.  

The company plans to hit the Chinese market first by creating an entirely new mobile “ecosystem” – meaning the phones, the operating system that runs on them, and the apps that run on that.

Check out a preview here: Jolla Sailfish UI - Hands-On Preview
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Radar Blip - Stella Artois Caroller app

Stella Artois has created an interactive Facebook app that allows you to send a virtual group of carollers to your friend’s home.

Users are asked to enter the name and home address of their friend as well as a personal message. A video will be then be sent to the recipient, featuring a group of carollers – one of them English actress Alice Eve – making their way to the receiver's home and singing a song.

The video also integrates Google Street View, so you can see near-by scenery going past the car windows.

Check it out here: https://www.facebook.com/StellaArtoisUSA/app_334597873304784
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Radar Blip - Your own Social Media Butler

The Madison Hotel in Washington DC is offering a lavish guest package for inauguration week that includes a social media butler.

The “Inaugural Town and Country” package keeps guests so busy living the good life that they might not have time to Tweet about it. This is why they included a “Dedicated Social Media Butler” in the package, who will be responsible for following guests around and documenting their experience on social media.

The role is to be filled by Victoria Devine, founder of Anchor Media, a Washington-based social marketing firm.

Check it out here: http://www.cbsnews.com/video/watch/?id=50138945n
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Radar Blip - Re: Sound Bottle

Re: Sound Bottle is a device that records every day sounds and automatically remixes them into a funky beat.

The modern day ‘message in a bottle’, created by Jun Fujiwara of Tama Art University, mixes programmed beats with samples that are recorded by the device itself.

To operate the device, simply open the lid to record a sound and close the lid to stop recording. Users can add as many random sounds as they like. When the ‘remix’ button is selected, the bottle will remix everything it’s heard and play it back when the lid is re-opened.

Check it out here: http://vimeo.com/42921558
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Radar Blip - Heineken: Meet the World in One City

Heineken’s latest campaign is challenging two fellows to meet every single nationality that lives in Amsterdam.

Created by Tribal DDB, the campaign is called "Meet the World in One City" and requires them to get out there and meet people from 194 countries. The only caveat is, they can't leave the Netherlands to do it.
 
Social media is the key to helping Barnaby and Mick complete their mission. International friends can sign up to meet them or suggest others they should hook up with via the Facebook page, which also contains videos of friends they have encountered.
 
The guys have met people from 69 out of 194 nationalities and have six days left to meet their targets.
 
Check it out here: https://www.facebook.com/heineken/app_492454400776143
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Radar Blip - YWCA: Demand Equal Pay

In New Zealand women earn 10% less than men, which is why YWCA Auckland has launched an initiative to gain support for the Pay Equality Bill.

Created by DDB Group Auckland, the campaign urges people to go to a website and sign a petition for equal pay. The aim is to collect an equal 10,000 signatures from men and 10,000 from women.

The site design reflects the wage disparity in an innovative way. Once opened, the right half of the page drops down to a lower position. All of the content, including logos and videos, is split to amplify the message of discrimination.

Every time someone signs the petition, the page jumps up a notch – and when the target of 20,000 signatures is reached, the female side will return to an equal position with the male side.

Check it out here: demandequalpay.org.nz 
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Radar Blip - Projecteo: The tiny Instagram projector

Projecteo is a tiny projector that transforms Instagram pictures onto something tangible.

The mini projector is not much bigger than a matchbox and is powered by a single LED that can project Instagram photos from an old-school 35mm slide film.

Users can select nine Instagram photos per wheel of film, which they can order online through the Projecteo website and can collect as many wheels as they like.

The project is currently seeking funding via Kickstarter. Check it out here: http://bit.ly/S0QuYM
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Introduction

Tribal DDB Asia Pacific is part of the DDB Worldwide communications network and is a specialist digital agency. Radar is our specialist social media consultancy and activation service. 

Radar Blip is a daily selection of news on the latest technology and social media innovations from across Asia-Pacific and around the world. 

Feel free to Sign up to our daily trend newsletter or follow us on Twitter.

Any views or opinions expressed are solely those of the authors and do not necessarily represent those of Radar DDB, Tribal DDB or DDB group. All content provided in this site is for informational purposes only and the authors make no representations as to the accuracy or completeness of any given information.