“Social networks stand accused of being enemies of productivity.”
A great article in the New York Times today (http://goo.gl/P1fY2) describes how coffeehouses, imported from Arabia into England in the 1650s, were viewed as unproductive. People were congregating, drinking stimulants, talking and gossiping for hours on end. What the critics of the day failed to recognize were the great ideas that emerged as a result.
It draws nice parallels with today’s social media revolution. Viewed by many employers as a waste of time (grumpy cats in shark costumes come to mind), in reality, social media has the potential to act as a proving ground for new ideas. By subjecting your idea to the critique of the masses, and if your skin is thick enough, the idea emerges improved.
Perhaps a few experts on the business of social media like , , and his recent circle of 300 (http://goo.gl/sdyMx) would agree that social media networks like Google+ are not the great enemy of productivity in the workplace. Like the coffeehouses in 17th century England, social media clusters should be viewed as idea incubators. Here’s hoping it doesn’t take 400 years to recognize their value.
Photo Courtesy of: Hulton Archive/Getty Images via the New York Times (http://goo.gl/P1fY2)
#socialmedia #business #international
- Cisco Systems, Inc.VP Digital, 2013 - present
- SAP AGSVP of Digital / Social Media / Communities, 2005 - 2013
- Sun MicrosystemsVP Marketing, 1995 - 2002
- Unisys1987 - 1995
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- PeopleSoft2002 - 2003
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- Shippensburg UniversityCommunications / Journalism, 1979 - 1983
- LaSalle UniversityMBA (partial)
- Stanford UniversityExecutive Education
- Upper Moreland High Schoolcollege prep, 1978
- INSEADExecutive Education
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