Fix your biggest Web Analytics problem, figure out what's important!
Perhaps the single biggest hurdle analysts face is that they don't know what to focus on. Most of the time they are really good analysts and really understand analysis and really jump in quickly to do a whole bunch of stuff. But then nothing changes.
They don't know what to focus on. Wait. Did I say that already? :)
has a really great blog post on how to use the Digital Marketing Measurement Model to fix this problem. He's applied it, in a beautiful step-by-step manner that will immensely please you, to Non-Profits. But every type of company should go through this. Only if they want to win big. Sure you want to. Go: http://goo.gl/4e2Wg <Click
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When the Great Recession hit in 2008 it was not uncommon for retailers to cut their prices in the interests of preserving volume and market
The 5 Social Media Metrics Your CEO Actually Cares About
Social media vanity metrics abound, we can all agree. Here are the metrics your CEO actually wants to see.
Why Channeling Your Inner Weirdo Helps You Get Ahead At Work
Let that freak flag fly says an Ogilvy amp Mather exec and success is sure to follow.
The Next Web » International technology news, business & culture.
International technology news, business & culture.
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List of the latest hangouts at Google+ (GooglePlus). Visit them, or announce and schedule your own hangout.
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Edge : Conversations on the edge of human knowledge
Edge. To arrive at the edge of the world's knowledge, seek out the most complex and sophisticated minds, put them in a room together, an