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World Communication Forum in Davos
World Communication Forum in Davos


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What is the status of reality on the Internet? What about the Authenticity & Trust?

Join this panel discussion with this digital guru as a moderator:
Gianni Catalfamo, Founder at cc:catalfamo, Chairman of Pleon, Italy.
He is an active blogger at his personal Son of Geek Talk, where he writes articles about Social Media & Digital stuff. Some of his written works have been selected as essential reading for the Internet for Business Communication course at the SDA Bocconi Business School, where he also occasionally speaks on the impact of technology on communication.

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Daniel Holtgen, Director of Communications at the Council of Europe and also a Forum Committee member. Debate Moderator on "Privacy vs Publicity".

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Global vs Local Communications. Is there a chance for global, chain-like PR agencies?
Meet one of the PR experts, advocating Local Communications:
Andre Manning, Global Head Corporate Communications at Philips, Global HQ, The Netherlands. He is the communications advisor of the Philips Board of Management. He improved the efficiency, effectiveness and accountability of the function and introduced a new PR agency, including a new PR measurement system, within the first months after his arrival.

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"How to communicate in i-age: the art of engaging in an ego-nomic world?"
 Dr. Alfred Koblinger, CEO of BBDO, Austria, reminds us: "In the beginning was the word". Advocating the crucial importance of textual messages, he further adds that "communication and advertising today is all about interaction and engagement - modern technology is based as much on words as on images". Dr. Koblinger is convinced: "Language helps us express values, content and goals in a much better way. We hunger for Trust, Reliability & Relevance, and only language can deliver that: language is real."

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This February... Debate on "Text vs Image. Visual - the language of Future?"
Meet the Moderator: Mirko Pallera, Founder and CEO of Ninja Marketing, Italy.

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"Digital Reality: believe or not believe (but act anyway)."
This is the challenge thrown at us by Vasili Gatov, Head of MediaLab Project at RIA Novosti, Russia.

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What is С.... , but not Communication? ;)

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Want to know how to gain "Trust of millions & Energy"?
You should not miss this Panel discussion. Its star will be Nurul Ashiqin Shamsuri, CEO of Lubri Oil Corporation (M) SB, Malaysia.
She is a experienced manufacturer, marketer and distributor of high quality Automotive, Industrial and Marine Lubricants and specialty products for both local and International market.

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Facing the end of the world after an year like 2012...

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You wonder about "Public Affairs practices in Brussels: issues and possibilities."
Well, Dr. Andrius Smaliukas, Dispute Resolution Partner at LAWIN, will share first-hand knowledge on the public affairs practices in the General Court of the European Union.
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