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Jeff Gothelf
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Jeff Gothelf

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Progress in software development is often measured in features. "Did we ship it?" seems to be the yardstick by which most teams are measured. In reality this is just the beginning of the conversation with your audience. In this 4 minute clip, Jeff explains the different ways of measuring ...
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Jeff Gothelf

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Your tech team can’t be truly agile if HR, finance, and management aren’t.
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Understanding who your customer is and what their needs are is a great place to start. But it's not enough. Ensuring your customers value your solution is key
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I wrote a new blog post. I think you'll like it. Go ahead, take a read. It's short. I'll wait.....
The Agile and Scrum process has created teams that can deliver great code efficiently but fail to best determine which features to build and how best to design
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Jeff Gothelf

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Jeff Gothelf went from circus performer to failed rock star before he found his groove during the dot-com boom. Now Gothelf, a New York-based author and expert in user experience and Lean principles, is on the road again, helping organizations create cultures that support innovation. He spoke last night at a P2P (peer-to-peer) session put […]
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Jeff Gothelf

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Jeff Gothelf

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Marketing has shifted from the business of communications to the business of experiences. It’s the experiences that we give our prospects and customers, from their very first touchpoint with us onward, that “communicates” our brand. And in a digital world, almost all of those experiences are mediated by software. Once you accept those premises, then …
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products and organizations need context designed into their experiences to become successful -- not just one killer feature.
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Jeff Gothelf

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Lean UX Process and Principles as explained by Jeff Gothelf, the pioneer of applying Lean to user experience design, or Lean UX
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Seven years ago I moved back to the East Coast and took a job at an agency. Before accepting my offer I asked my potentially new boss how much support she believed the agency had for interaction
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In his circles
197 people
Have him in circles
208 people
Farrah Bostic's profile photo
Gladys Adams's profile photo
Jan Jursa's profile photo
Christopher Avery's profile photo
Ken Barker's profile photo
Ash Maurya's profile photo
Érico Fileno's profile photo
Bob Gower's profile photo
Julia Mantel's profile photo
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