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Bureau Gesamt
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The website for van Wright is featured at FontsInUse.com. Thanks!
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This is good – after The Maker's Row http://makersrow.com/ there is now something with a global aspiration, The Maker Map, an open-source project based on Google Maps. Who should come first on that map?... http://themakermap.com/ Boelling.com definitely. Who else?
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With its new +Android  smartphone Vertu Ti is getting an ocean of press, but the internet reaction is as always quite shallow. "A 10k smartphone with an outdated Android!" "I can haz lots of cheezburgers for 10K", etc. 
It seems like everybody forgets, that since the last 12 years Vertu has been steadily growing its market niche and is probably quite profitable. And that with even less technology inside.
A Swarovski iPhone? No thanks. I'd prefer a #Vertu. 
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Here is a thing: a logo is not a brand. Branding is not having a logo, a business card and a website. Do not make this popular mistake of swapping the definitions. A logotype is an asset, not a brand.

Someone has made a good comparison of a brand to a human. A brand name of a company is like a name of a human-being, with one difference, that the more unique it is the better. There are millions of Joes, Michaels and Barbaras out there – but does it mean they all look alike and feel the same? Certainly not. Every one of them differs really a lot from each other: the face (the logo), the handwriting (image elements), the clothing style (the brand guidelines), the voice (the copywriting), language and accent (multicultural adaptations). All of that and many more details make one company be different from another, one human be different from his neighbour. (read more...)
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Shot and edited by Thomas Keysser, caffeineracing.com. Served with "Drugs" by Ratatat.
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Is this another April Fool prank from Google, or do we now belong to the exclusive list of Analytics users which are entitled to watch the International Space Station visitors AND its geographical position? Hm...
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“The historian and the critic look at sets of examples and then seek to define a lineage from them. The designer seeks not so much to categorize as to drive a project toward an essential solution for which there may be no prior model. Typically the designer confronts a constellation of demands and conditions with the goal of achieving a taught economy. The designer’s intuition operates not in terms of pre-conscious retrieval, but rather through the active coordination of factors that cannot be held in the mind simultaneously. A great tennis player considers neither history nor the mechanics of every swing. When confronted with something new, he or she can already see if something is wrong or right without comparing it to a prior model or elements of a series.”
p 206, “Atlas of Novel Tectonics” by Reiser+Unemoto
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Infographic zum Thema "Russland-WTO". Frisch aus dem Ofen.
Русская версия http://www.hello-wto.ru/
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Gebrüder-Wright-Straße 8 60486 Frankfurt am Main Germany
Gebrüder-Wright-Straße 8DEFrankfurt am Main60486
+49 69 70793703bureau-gesamt.com
Graphic Designer, Website DesignerToday Closed
Monday 9:00 am – 6:00 pmTuesday 9:00 am – 6:00 pmWednesday 9:00 am – 6:00 pmThursday 9:00 am – 6:00 pmFriday 9:00 am – 6:00 pmSaturday ClosedSunday Closed
Bureau Gesamt is a design boutique in Frankfurt. We help our clients to create and maintain the value of their business. Our portfolio comprises both global and national companies, all of them demanding effective and relevant solutions for their communication goals.
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