Profile

Cover photo
328 followers|60,482 views
AboutPostsPhotosYouTube

Stream

Fallon

Shared publicly  - 
 
+Arby's has the meats, and over 400k people watched the World Record 13-hour brisket commercial. Now you can see the new campaign on the air. 
Remember the Brisket Channel on Duluth TV?<br /><br />It was on for 13 hours and five minutes over the Memorial Day weekend
1
Add a comment...

Fallon

Shared publicly  - 
 
Ellery Luse was interviewed by The Minneapolis Egotist for AdFed MN's #32Under32  
1
Add a comment...

Fallon

Shared publicly  - 
 
Looky here, we've got four of our family members amongst AdFed's Top 32 Under 32, the top up-and-comers in the ad industry. Congrats to Kelly Holley, Erin Simle, Taylor Snyder and Ellery Luse! 
1
Add a comment...

Fallon

Shared publicly  - 
 
Everyone who WASN'T in Duluth last weekend can watch the +Arby's 13-hour brisket commercial tomorrow starting at 9AM EDT at http://www.13hourbrisket.com/. You can win cash and prizes too!
Welcome to the Arby's 13-Hour Smoked Brisket Contest. We made a 13-hour commercial that shows the 13-hour process we use to smoke our brisket. You're about to watch that commercial. During the stream, we're giving away over $20000 worth of prizes. For your chance to win, watch the brisket smoke ...
1
Add a comment...

Fallon

Shared publicly  - 
 
Our very own Eric Gilseth is up for the Leukemia and Lymphoma Society's Man of the Year award for raising thousands while fighting Hodgkin's Lymphoma. #TeamEric  
It was an “unreal moment” at an Elton John concert that turned a fan into a star, and a star into a fan. More importantly, the moment helped bring life-saving medical treatment to a Minneapolis man who has a dedicated team of loved ones working to find a cure. <br/>
1
Add a comment...

Fallon

Shared publicly  - 
 
When you win at glue , you've got to dance, right? With Loctite in your fanny pack, you will win. 
8
Tom Guellich's profile photo
 
I NEED one of these fanny packs. Please. I want to dance for all of my friends.
Add a comment...
Have them in circles
328 people
Benjamin Day's profile photo
Sue Llewellyn's profile photo
Stephanie Marcone's profile photo
Roger Sievers's profile photo
Samer Khalil's profile photo
Antonie Geerts's profile photo
Marine Lefebvre's profile photo
Jan Simons's profile photo
Niacinamide's profile photo

Fallon

Shared publicly  - 
 
+Arby's has the meats, and we're showing it off for them, in new work that's airing this weekend. #Meatcraft
http://adage.com/article/news/arby-s-drops-slicing-freshness-meats/294341/ 
Arby's is ditching its "Slicing up freshness" tagline and is hoping to appeal to a younger audience with a brand refresh and new tagline, "We have the meats."
1
Add a comment...

Fallon

Shared publicly  - 
 
Add induction to the Minnesota Business Hall of Fame by +Twin Cities Business to the accomplishments of Pat Fallon. Congratulations for 33+ years of building the Fallon brand. 
1
Add a comment...

Fallon

Shared publicly  - 
 
Our Media group brings home a Silver Lion at Cannes, for the IFC campaign Spoils of Babylon. A lot of great work by a lot of great people. Congrats! 
1
Add a comment...

Fallon

Shared publicly  - 
 
Admit it, you wish you were in Duluth today watching TV...Watching +Arby's smoke brisket for 13 hours...We know you're jealous. The only way to cure that is to get a Smokehouse Brisket Sandwich yourself. 
In back yards and lakesides this holiday weekend, tens of thousands of Minnesotans will keep a close eye on barbecuing meat
1
Add a comment...

Fallon

Shared publicly  - 
 
#WinAtGlue  means dancing and celebrating...especially when you have Loctite in your fanny pack.
2
Add a comment...

Fallon

Shared publicly  - 
 
Where's our mailbox money? John King wonders how ad agencies can use YouTube as an alternative revenue stream. 
Just like the music industry, the ad industry should get paid for each piece of content it creates.
1
Add a comment...
People
Have them in circles
328 people
Benjamin Day's profile photo
Sue Llewellyn's profile photo
Stephanie Marcone's profile photo
Roger Sievers's profile photo
Samer Khalil's profile photo
Antonie Geerts's profile photo
Marine Lefebvre's profile photo
Jan Simons's profile photo
Niacinamide's profile photo
Contact Information
Contact info
Phone
612-758-2345
Story
Tagline
Brave work that makes a difference.
Introduction
Brave work that makes a difference

Thirty years ago, five Minneapolis entrepreneurs met at a downtown diner and pooled their life savings to buy a single print advertisement that ran in two metro newspapers. On that day Fallon opened its doors, without a single client, under the headline, “A new advertising agency for companies that would rather outsmart the competition than outspend them.”

Where others viewed our geography as a disadvantage, we found opportunity. Bob Dylan had already proven that if you’re determined to surprise the world, Minnesota is as good a place as any to raise your voice. Unlike the big ad shops on Madison Avenue and the left coast, we have the advantage of actually living in America where the people are–where brands, not trends, are built.

Fallon’s ambitious use of creativity to outsmart has been unwavering. Today outsmarting requires a more generous approach to marketing. Generous brands create something of value in the world: entertainment value, social value, and belief value. Generous brands are additive to peoples’ lives and to culture. They help build ideas in the world; they leave something behind. Modern branding is learning to give as much as you take.

Links
YouTube