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This past week was amazing for Networking Atlanta!!!
I wanted to share this recap with you so that you didn’t miss anything and had one place to find everything that was shared, from the videos, to what I learned to my new connections.
Networking Atlanta Event 1
Pre Event - https://plus.google.com/118332593230195158666/posts/9EHEsScEpjE
Post Event - https://plus.google.com/118332593230195158666/posts/5s9fXwnPxQL
Networking Atlanta Event 2
Post Event - http://youtu.be/zN2E9MVYwCE
Networking Atlanta Event 3
Post Event - https://plus.google.com/118332593230195158666/posts/X3CTHNJUR3c
Networking Atlanta Event 4
Post Event - https://plus.google.com/118332593230195158666/posts/9wGWf9YTvLX
Networking Atlanta Event 5
Post Event - https://plus.google.com/118332593230195158666/posts/Kxk6HeQbuM4
Connection 1 -
Connection 2 -
Connection 3 - Jack Wolfe
I also learned so much about connecting, networking and engaging… So here are some of the things I learned…
The need for and practice of networking.
This week I became convinced that offline networking should be part of what I do as a business owner. While the time commitment is significant, I believe that I was able to bring a passion and excitement that I had not had online before.
In addition, networking is not about immediate results and perfect performances every time. Testing ideas. Try out different pitches. “Keep what works and throw out what doesn’t” is all part of me and you becoming better at connecting and engaging.
How to connect quickly, but make meaning.
Connecting quickly is a matter of placing the others persons needs and desire first. Practically that means, giving the others the time to speak first. It also means maintaining eye contact with the person right in front of you. It means you are actively listening. It means really trying to understand, rather than trying to make your own point with everything the other person says.
How powerful can a 30 second, 90 second and 2 minutes speech be for your business?
Online we only have 3 seconds to make an impression then someone clicks away. In person, people are not able to be that RUDE, so if they are in front of you for more than 6 seconds, then you had better have something good to say.
The 30-second presentation is all about the high-level summary – quick to the point – make it memorable – use it as your intro and if you gain their approval you might be able to speak longer.
The 90-second presentation is the 30-second and also going in depth with the core areas of your business, what a good referral looks like and how they can connect with you further.
The 120-second presentation is the 90-second presentation plus a nice example on how it helped a client… Giving someone a case study in a shortened version.
Why what you wear commands the results of your networking.
If you haven’t watch this video yet http://youtu.be/s55nU8apjwk, you need to and see how schools me on what to wear!
While man looks on the outside and that is our limitation, don’t make that your reason for creating barriers of connection. If you can, dress well enough so that you mirror the income you want to attract through your services. If you want a minimum wage job, then dress like it, but if you want to make a million/ year, you better up your game!
How meeting the core connectors make connecting easier.
Everything and I mean EVERYTHING becomes easier when you connect with the right person, the right group or groups at an event. As I sat down at today’s networking event, which I was present because of who I met at an event through Candice. Without Candice, I would not have met Chris, which means I would not have 6 1:1 connections from people that WANT to hear from me about the services I offer. It’s about connecting and with the right connections… finding the core connectors can make a huge impact!
How being real and yourself makes you credible and likable.
You have the choice as to how you are going to be perceived and being genuine is really what people are after. Even the most obnoxious person can gain connections as long as they are real… People just want you to be you, nothing more or less.
Why having plans is vital
There are three plans that I think you need to have when starting your networking:
The Where – Where you network is vital to your success in networking. If you take just a few minutes each day to see the options that are available to you and not jump into just any group or event, you will save both time and money.
The Who – When you attend an event you will want to keep your sights open to your target market. For me, I have been looking for small to mid-sized business owners with a marketing budget between $500 - $1000 as a one time project or monthly up to $3,000. In addition, I have been looking to seek out other marketing professionals to create my collaborative team in the Atlanta area.
The Follow Up – Your follow up plan should be clear, concise and repeatable. Make sure you follow up when you say you will and don’t miss any opportunity. I just spoke with a 1:1 connection and they recently decided not to do business with someone because they didn’t follow up in a reasonable period of time. These days and any day, you need to be responsible with the leads and opportunities given to you.
Where to network in a new city
The above suggestion pointed to it, but where you networking is important as you venture out into a small or large area. Here are some places to consider that either have or can point you to networking opportunities.
- Chamber of Commerce
- ProNetworker.com (may not be in your area yet)
- Toast Masters
- Ask > This one is key if you are struggling to find opportunities to network... Simply ask, "What other networking events do you think would be good for me to attend" to anyone you meet.
How to go from 0 to 30 leads in 39 hours.
I have to be honest with you; my pipeline for prospects had been very dry for Nexus Affects. I could give you plenty of reasons why I think that was the case prior to this initiative, but the bottom line was, I hit a stonewall.
But now… In the last week I have received 30 leads, 15 of those want a connection, 5 of those are very warm leads (ppl wanting me to send them a proposal)… So, when it comes down to it, 39 hours of connecting with others offline through networking should generate a nice monthly income for Nexus Affects. I will keep you posted on the real dollars this initiative generates as the meetings, proposals and sales start coming through.
Networking Atlanta – Week 1 is done… I can’t want to see what week 2, 3, and 4 have to offer… Oh… sneak peak… This morning’s event Mugs @ Milton already generated 3 very warm leads!!!
Here’s to your success at networking!
#networkingtips #networkingatlanta #networking
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