The TECHmunch Food Blogger Conference returns to Los Angeles for the third time on October 10th. The day-long event will feature many of Southern California’s most accomplished culinary and digital media experts. Each will be focused on sharing the hands-on tools and tactics food bloggers and culinary content creators need to create great content, build a loyal audience and turn their passion into profit.
Like all previous TECHmunch conferences, the format at TECHmunch L.A. will be fast-paced, no-nonsense and dedicated entirely to making food blogging a deliciously rewarding experience. Culinary marketing, PR and branding professionals are also invited to attend and learn how to work effectively with local food bloggers.
WHEN: Saturday, October, 10th (10am-6pm)
WHERE: Cross Campus, 929 Colorado Avenue, Santa Monica, CA 90401 (see map below)
WHO’S GOING: Up to 200 prominent food/lifestyle bloggers, culinary media, expert panelists and social media influencers
WHO SHOULD ATTEND: Anyone serious about culinary content (e.g., food bloggers, recipe writers, traditional content developers and cookbook authors) and the brand marketers/PR reps who want to work with them.
OUR FORMAT: Our blend of networking, panels, tastings and demos will inspire even the most seasoned culinary and lifestyle blogger. The goal is to provide the ingredients bloggers need to succeed and pursue their passion. Our hands-on approach is designed to get attendees up-to-speed on all the latest tools and tactics for creating great content, building buzz, working with brands, growing an audience and profiting from their hard work.
PRODUCED BY: Webby and IACP honored http://BakeSpace.com
– the Web’s first food-themed social network, recipe swap and DIY cookbook publishing platform (ebook & App).
CONFERENCE THEME: TECHmunch 21: Beyond the Blog
Morning Networking & Tasting w/ Got Milk – Join us for cup of coffee and stop by the Got Milk booth for a delicious treat
Food Trends & Recipe Development w/ Food Editors and Culinary Producers: Noelle Carter (LA Times Test Kitchen) & Skylar Thomson (Food Stylist) and moderated by Neil Saavedra (Host, KFI’s “The Fork Report”)
Food + Culture: Aarti Sequeira (AartiPaarti.com), Tory Avey (toryavey.com
), LaLa Castro (MexicanCuisineRecipes.com) and moderated by Stephen Chavez (LatinoFoodie)
Food Photography/Styling Presentation – Plating for Pretty Pictures: Sienna DeGovia (Food Stylist) and Rene Anjanette (Food Photographer)
SEO – How to Pick Your Perfect Keywords: Tony Adam (Visiblefactors.com) and Erik Deutsch (ExcepPR Group)
Building Community through Live-Streaming: Amanda Oleander (#1 Periscoper), Victoria Fratz (#6 Meerkater), Mike Rotman (Streamingarage.com) and moderator by Scott Perry (LATechDigest.com)
Lunch & Networking Sponsored by Mendocino Farms and Got Milk
How to Build Your Empire & Catch Fire on Instagram: Catherine McCord (Weelicious.com), Antonio Diaz (Lifeandthyme.com) and moderated by Samantha Luthra (Bread & Butter PR)
Cookbooks & App Publishing: Turn Your Recipes Into Revenue: Babette Pepaj (CookbookCafe.com)
Food TV: Youtube and Beyond: Nadia G (BitchinKitchen.com), Sara O’Donnell (AverageBetty.com), Manouschka Guerrier (Chef, NBC’s “Food Fighters”), Eda Benjakul (Producer, “The Taste” “On the Menu”) and moderated by Shira Lazar (Host, Whatstrending.com)
Mobile: How to Satisfy Your Readers on the Go: Rene Lynch (LA Times) and Andrew Wilder (BlogTutor.com)
Podcasting: How to Tap Into Your Community Through Storytelling: Evan Kleiman (Host, KCRW’s “Good Food”), Gillian Ferguson (Producer, KCRW’s “Good Food”), Jason Stewart (Host, “The Stew” Podcast), Brendan McNamara (Producer, “Pass the Salt”) and moderated by Zach Brooks (Host, “Food is the New Rock” Podcast)
Blog to Brand: Erika Kerekes (NotKetchup.com), Carolyn Scott-Hamilton (HealthyVoyager.com), Kathy Strahs (PaniniHappy.com) and moderated by Rene Lynch (LA Times)
Networking Mixer Sponsored by BakeSpace.com