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Andrew Broadbent
Works at Startup Grind
Attended Manhattanville College
Lives in Greenwich, CT
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Andrew Broadbent

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6 ENTREPRENEURIAL TRAITS ANY STARTUP CAN START TRAINING TODAY

When you think of somewhere that breeds the #entrepreneurial   spirit, is Connecticut the first place that comes to mind? Get past the fact that it has become the backyard to NYC executives and finance superstars. Instead, dig into Greenwich and Fairfield County: home to founders and authors like Bob Dorf, Austin Mccord, Ian and Shep Murray, the Winklevoss twins, what has made them flourish here?
https://www.startupgrind.com/blog/6-entrepreneurial-traits-any-startup-can-start-training-today/
Startup Grind is a global startup community designed to educate, inspire, and connect entrepreneurs. It is powered by Google for Entrepreneurs. We host monthly events in 150 cities and 65 countries featuring successful local founders, innovators, educators and investors who share personal ...
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Andrew Broadbent

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Our our +Vab Media Digital Marketing Agency New York local search rankings are improving in the big city
 
Our our Vab Media agency's rankings are improving in the big city
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Great news! Hard work pays off!
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Andrew Broadbent

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You can now add ALT text as image description to your Twitter images on mobile  

H/T +Ana Hoffman      Starting today, people using iOS and Android Twitter apps can add descriptions — also known as alternative text (alt text) — to images in Tweets. 

This will ensure Twitter images are accessible to everyone, including those who are visually impaired (and more search-friendly, needless to say.)

How to add alt text to Twitter images:

♨ First, enable this feature by using the compose image descriptions option in the Twitter app's accessibility settings. 

♨ The next time you add an image to a Tweet, each thumbnail in the composer will have an add description button. 

♨ Tap it to add a description to the image. 

People who are visually impaired will have access to the description via their assistive technology (e.g., screen readers and braille displays). 

♨ Descriptions can be up to 420 characters.

Story source: Twitter blog post http://tgcafe.it/21RhOdH
Starting today, anyone can make Tweets with images accessible to the visually impaired.
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Andrew Broadbent

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Why Sites Shouldn't Put Nofollow on Their Outbound Links

I’ve wanted to blog about this for a while now, but was never quite sure what to say and how to say it. But after being directly affected by it twice recently, I decided “enough is enough”…

It really is ... crazy at this point to nofollow links within your content. Keep the nofollow on comment links, paid links and for crawl prioritization.

But there is no benefit to nofollowing links in the hopes of PageRank sculpting. The link equity now simply evaporates and does not pool to the other links on the page. 

And there's a good chance that you're depriving yourself of establishing yourself in the link graph, building topical authority and entity associations. 

#seo  
Nofollow is necessary in some circumstances (such as blog comments), but more and more publishers are applying it willy-nilly. Find out why they shouldn't.
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Andrew Broadbent

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Coworkrs Organic SEO Case Study for Traffic and Goal Conversions

Have you ever wondered if investing in‪ #seo  is right for your business? Take a look at our latest client Case Study about how we helped +Cowork|rs  to increase their search rankings and monthly website goal   #conversions  by 3750% https://lnkd.in/eENsk74    +Vania Benavides 
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2015 Google Search Quality Rating Guidelines Released- with a new emphasis on Mobile and Usefulness

+Vab Media Digital Marketing Agency New York’s take away from a #seo perspective is that Google has shifted their focus and from “contextual relevance,” to making things “useful.” In other words, whereas in the past making your site’s landing page the most relevant result for a person’s search query, now this content must also fulfill a need or desire for the search to be considered a success.

As Andrew Broadbent, our director of Search Marketing noticed, “it’s all about usefulness today and in the future. The goal of Google’s search engine is very simple, to increase the searcher’s satisfaction. That is why being ‘useful’ is going to be a word to watch out for. In the past, we said ‘relevance’ but what we really mean is ‘useful.’”

Companies and business owners should not to try and worry about all the tiny technical details. Leave that to your Digital Marketing Agency. Instead, founders and company decision makers need to extract what Google’s focus is, so they can properly allot budgets and designate priorities in online marketing strategy that will be aligned with what Google’s search algorithm rewards. #google

http://vabulous.com/googles-search-quality-rating-guideline-updated-in-2015/
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Andrew Broadbent

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On-Page SEO in 2016: The 8 Principles for Success - Whiteboard Friday
 
On-Page SEO in 2016: The 8 Principles for Success - Whiteboard Friday
#DigitalMarketing #SEO #MozNews #PartnerUs
https://moz.com/blog/on-page-seo-8-principles-whiteboard-friday
On-page SEO is no longer a simple matter of checking things off a list. There's more complexity to this process in 2016 than ever before, and the idea of "optimization" both includes and builds upon traditional page elements. In this Whiteboard Friday, Rand explores the eight principles you'll need for on-page SEO success going forward.
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Business Owner- What is Google Tag Manager and why do you need it?  
  #googletagmanager     was designed to help marketers enable an easier deployment of updating, tracking codes and tags for websites and apps.      
In this introduction blog post  we will cover the basic concepts like the data layer, tags, triggers, and variables so that you can effectively use the tag management easier. 
 
what is Google Tag Manager and why do business owners need it?  

+Google Analytics  #googletagmanager    was designed to help marketers enable an easier deployment of updating, tracking codes and tags for websites and apps.      
In this introduction blog post  we will cover the basic concepts like the data layer, tags, triggers, and variables so that you can effectively use the tag management easier.      

http://vabulous.com/what-is-google-tag-manager-and-why-do-you-need-it/      +Vab Media +Vania Benavides 
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Vinod Khosla - You don't Need a CEO-You Need a Founder to Lead and Innovate  

I am excited, this article was one of my first live journalist event blogger pieces done while attending the +Startup Grind  global conference last week. I really want to thank +Michael Gasiorek  and +Brian Park  for giving me the opportunity to be part of such a special conference. The energy and intelligence of the people and the speakers was contagious.
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Is Venture Capital Startup investing the sign of a Fourth Industrial Revolution?      

Here is my latest article published on +Startup Grind   Some skeptics wonder if there is a Silicon Valley venture capital ‘bubble’ looming, or if venture capital firms invest in inflated ‘Unicorns’ that may disappear once they are in the hands of the public.    

2015 was a record setting year, with Venture Capitalists investing over $128 billion globally, which is a 44% increase from $89 billion in 2014. This is the largest amount invested since 2000 - the dotcom bubble year - according the 2015 Venture Pulse Report that compiled data from consulting firm KPMG and CB Insights.   #unicorn   #startups   #venturecapital   +Vania Benavides 
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Rumble in the Jungle   
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4 Growth Tactics That Silicon Valley Startups can Businesses   

When reviewing the innovative and pleasantly disruptive unicorn #startups   of Silicon Valley, we've identified four basic practices that are fueling incredible #growth   and rapid brand awareness. In this age of our incredibly connected digital world, companies such as Uber, Airbnb, WeWork, Facebook, DropBox, Yammer and Apple know these secrets well, and have capitalized on them.

Here's what you can learn from Silicon Valley, wherever you're building your business.  +Vania Benavides  +David Amerland +Startup Grind +Startup Grind Greenwich 
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Great article 
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In his circles
581 people
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872 people
Joseph Zeng's profile photo
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Work
Occupation
Senior Director of Search Marketing
Skills
Inbound Marketing, SEO, Copy writing, Social Media strategies, Link building
Employment
  • Startup Grind
    Contributing Writer, 2015 - present
    I cover and write about topics such as entrepreneurship, conversion optimization, digital marketing tips and strategies for the startup and investor community.
  • 4 EON Inc Experiential Marketing Agency
    Senior Director of Search Marketing, 2014 - present
    Focusing on building search strategy for digital marketing and video production companies: 4 EON, Inc., 17 Production, 17 Agency. Leveraging more earned media by incorporating search, social and content marketing tactics. Growing 17 Agency’s global digital marketing offering to better serve our existing clients, prospective clients and 4 EON, Inc. Progressing 17 Agency’s search marketing efforts through understanding the audience journey across channels (paid search campaigns, organic traffic, platforms, landing page optimization, and conversion path analysis) to ensure qualified traffic is also converting traffic. Working across a very broad range of industries on national & global brands. Establishing an SEO presence in the New York City office, building a team of strategist and analysts to support a growing client base in NY. Developing 17 Agency’s Natural Search offering through synergy with both online and offline channels to build increased brand awareness and revenue. Building 4 EON, Inc’s international client base and defining processes and work flows for better servicing multi-language and multi-country clients. Updating company procedures, methodology development and implementation of digital marketing best practices. Supervising client portfolios while maintaining client retention through providing strategic delivery and deployment Developing tactics to improve synergy across different service lines, including Organic search, Pay Per Click (PPC), Display, and Social Media departments.
  • Vab Media Web Design and SEO Marketing Firm
    Co-Founder-Director of Search Marketing, 2010 - 2014
    Consulting businesses with Internet marketing guidance. Aiding companies with the expansion of their branding, visibility, and customer experiences online through a variety of strategies. Creating and Maintaining the Vab Media website incorporating best SEO practices from the ground up. Building and optimizing many profitable websites, some of which hold first page rankings for major keywords in Google. Specializing in identifying and capturing profitable niches across a wide variety of subject matters. Enhancing online user experiences for client websites. Leading our data-driven SEO team providing strategy, overseeing processes, providing training and testing the latest SEO strategies to improve conversion and revenue for Vab Media and all of our clients. Working on projects for clients through link-building, content marketing, as well as keyword and competitor research. Editing, researching, and article copywriting. Providing service in the following: link building campaigns, copywriting, Search Engine Optimization and Internet Marketing (SEO), conversion rate optimization, social media, web content creation including viral videos, viral marketing, web content development, search engine placement, video/social media marketing/optimization as well as keyword and competitor research, sales and marketing. Dedicating time to teamwork. Drafting proposals and contracts. Wire framing ideas with the company’s web designer for logo and graphic work.
  • Web Worx Santa Cruz
    SEO Instructor, 2011 - 2012
    Gave hands-on workshops that taught students the skills to confidently implement Search Engine Optimization into their websites. Instructed them how to use keyword research tools and statistics, basic competitor analysis, how to create SEO friendly titles, descriptions, and headings, content keyword integration, conversion rate optimization tips, calls to action, WordPress plug-ins for ease of integration, permalinks, and tags, create a Google account, get familiar with Google Webmasters and Analytics Tools and more. Researched content and put together new presentations for the students.
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Map of the places this user has livedMap of the places this user has livedMap of the places this user has lived
Currently
Greenwich, CT
Previously
Santa Cruz
Contact Information
Work
Phone
510-909-7386
Email
Story
Tagline
When you face adversity, remind yourself that whatever is trying to defeat you could very well be what God will use to promote you.
Introduction
Experienced Internet marketing professional and  SEO consultant with background in sales, business development, marketing and management. Proven track record of aiding companies in expansion of their branding, visibility and customer experiences online through a variety of strategies. Generally helping companies 'ring the cash register', online I’ve overseen the design and creation of our website, incorporating best SEO practices from the ground up. As a Vab Media SEO marketer, I’ve built and optimized many profitable websites, some of which hold first page rankings for major keywords in Google. I have successfully developed and implemented online marketing, SEO, and conversion optimization campaigns for 100+ businesses of all sizes, from the fortune 500, to startups, to non-profits. Through creative internet marketing campaigns, she has helped companies improve their brand awareness, customer loyalty, retention rates, drive more traffic and leads, reduce overhead, and improve the overall return on investment.              I specialize in identifying and capturing profitable niches across a wide variety of subject matters. Specialties are link building campaigns, Copywriting, Search Engine Optimization and Internet Marketing (SEO), Social Media, Web Content Creation including viral videos, search engine friendly copy, Keyword Research, Viral Marketing, Web Content Development, Search Engine Placement, Video/Social media marketing/optimization, Video SEO, link acquisition, social blogging, as well as keyword and competitor research. I particularly enjoy researching, editing, and article copywriting
Bragging rights
I have been interviewed and quoted in the Wall Street Journal, ABC News, LA Times and Bloomberg BusinessWeek. I am a contributing columnist for Startup Grind and Econsultancy. I am featured regularly on Larry Olson's Radio Show-Working Radio. I am an SEO Workshop Instructor with Web Worx Santa Cruz. My Alternative Energy Sources campaign painting and video was signed and endorsed by T. Boon Pickens himself. I am a Member of the Google City Expert program in New York. Attended and worked as a volunteer for Google for Education Connecticut Summit Event.
Education
  • Manhattanville College
    Economics, 1999 - 2000
  • University of Connecticut-Stamford
    Economics, 1998 - 1999
  • University of Montana - Missoula
    Business & General, 1997 - 1998
  • Norwalk Community College
    Architecture & General, 1996 - 1997
  • Greenwich High School
    General Studies, 1992 - 1996
Basic Information
Gender
Male
This SEO company keeps spamming me with "sponsored Facebook ads", so I work for a marketing agency so I would not be looking to hire them. If you look at their blog, there is no way to leave a comment on their website. You look at all terrible reviews they have about producing no results and ripping people off. I would stay away from this.
Public - a month ago
reviewed a month ago
When I was looking for a new shared office space for my co-founded startup Vab Media Web Design and SEO Marketing Firm, I evaluated several options, including a so called *free* space from a well-known business tech incubator. I chose Cowork|rs's because of their helpful community and how the management runs it. It is one of the single best decisions I’ve made for my career and my company's revenue. We have grown by 200 percent over the last year. .
Public - 9 months ago
reviewed 9 months ago
I love this place. The happy hour menu is quite affordable. The duck appetizer is delightful. I took two different dates here. I highly recommend it.
Public - a year ago
reviewed a year ago
Went here for a date last night, I must say this is a very swanky wall street type of a place. I loved the old school decor. The velvet red couches were nice. The drinks and food were on the pricey NYC side. If you are there with good company then it makes it all worth it.
Public - a year ago
reviewed a year ago
128 reviews
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Went here last night for drinks, met the former NBA basketball player Larry Johnson, who he is a curator, The drinks were moderately priced, considered how high-end the new rooftop lounge is, St Cloud. The view of the Ball Drop at One Times Square is pretty impressive.
Public - 11 months ago
reviewed 11 months ago
I love the entrepreneurial start up environment here at Impact Hub New York. The meet up talks are really informative and engaging. I have already met a lot interesting people. It's a great place to work from.
Public - a year ago
reviewed a year ago
I love this WeWork location, This was the first one that I got a chance to visit, and I fell in love. Andrew Young one of Wework's evangelists, brought me here with his Startup NYC event, which I was so grateful for. I loved meeting many of Wework's creative members. If I was to describe the Charging Bull atmosphere I would say, "perfect size, great people, fast internet, good micro brews and coffee, nice networking events, and the perfect mix of networking and focus time for you to get the job done.
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Public - a year ago
reviewed a year ago