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PPCSecure.com
4 followers -
click fraud, adwords, detection, prevention, monitoring, stop, ppc
click fraud, adwords, detection, prevention, monitoring, stop, ppc

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The team at PPCSecure would like to wish everyone a Merry Christmas and a very happy and prosperous New Year! Thank you for your support in 2016 and we look forward to serving you in 2017.
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The Association of National Advertisers estimates that the total cost of click fraud in 2016 will be $7.2 Billion. How much has it cost you?

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The changes to AdWords appear to be real. Our users are reporting, and we are confirming, that right-side ads have been eliminated from many Google searches. From our 7 years defending businesses against click fraud, we know that top ads can receive higher amounts of click fraud than side ads. Because of this, it's more important than ever to monitor EVERY click. Get started now by ordering a free trial of PPCSecure at https://www.ppcsecure.com/free_trial.php

HUGE changes are rumored to be on the way for AdWords Advertisers. Soon, ads appearing at the right side of Google's search results will be eliminated completely. Only the top 3-4 spots will remain.

We foresee impacts to small businesses like local insurance companies who will simply not be able to compete with the marketing budgets of large companies who can afford more expensive top-of-page ads.

This may also cause click fraud costs to rise. Protecting yourself with PPCSecure has never been more important. Visit https://www.ppcsecure.com today to sign up for a free trial and get protected!

PPCSecure is proud to introduce a new tool to fight click fraud. Conversion tracking. By carefully comparing the number of clicks to the number of conversions, patterns of abnormal click behavior can more easily be identified. PPCSecure customers will see this feature added to their consoles in early February 2016. For more details, visit https://www.ppcsecure.com

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Click fraud was just as bad in 2015 as in any previous year. This, according to a new study highlighted in a recent Wall Street Journal article. Read it here: http://www.wsj.com/articles/bogus-web-traffic-continues-to-plague-the-ad-business-1453204801

And then visit https://www.ppcsecure.com to get your free trial of our click fraud detection software so you can prevent becoming a victim!

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The grinch may have stolen Christmas, but it's competitors who steal your ad budget. One of the things that puzzled our click fraud analysts for quite some time was the oft-repeated pattern of a client's competitors signing up for PPCSecure within days or weeks of the client installing PPCSecure. Example: A locksmith in Portland signs up for PPCSecure, and within weeks, 3 or 4 other locksmiths from the same neighborhood also sign up. Of course, there is no way to prove any connection, but it does seem like a strange coincidence. It's like a criminal who gets caught on camera suddenly installing cameras at his own house.
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