Since 1989, IC Group's performance-based approach has created the very best in online promotions and proven marketing solutions that activate sales, lower the cost of customer acquisition, and grow customer lifetime value. Our purpose is to help our clients achieve marketing and sales success by providing engaging solutions that drive sustainable revenues.
IC Group also provides insurance and risk management services, a unique and ever-growing niche in the promotions marketplace, that mitigate risk and allow clients to create big impact securely.
IC Group will help you:
- Acquire new customer behavior insights
- Engage customers in your brand message
- Create buzz so your customers think of you first
- Drive sales by delivering exciting promotions and loyalty programs
- Over 5,000 promotions delivered since 1989
- Over 100 million people registered on our platforms
- Over 400 million promotions played or entered on our platforms
- Over $100 million in prizes and cash awarded
- Todd Pluchinske, President
- Duncan McCready, Executive Vice President
- Mike Palitsky, Chief Financial Officer
- Marc Caron, Chief Technology Officer
- Kelly Crerar, Senior Vice President, Strategy & Business Development