Stanford University Instructor, Howard Rheingold
Research Assistant, Information Technology, 2010 - 2012
Work in a cross-funtional research team to conduct social network, game theory, mathematics, technology and economics research for an information technology novel. Design website wireframes to connect the underlying conceptual structure, or information architecture of a complex website. Design online marketing campaign for Net Smart book launch as well as coteach, manage and facilitate the Social Media Classroom.
Net Smart Book Launch Online Campaign with Howard Rheingold
Mar 25, 2012 - in progress.
Feb 2012 - in progress.
Work in a cross-functional team environment to create an online handbook for self-organized self-learners. The handbook is a "how-to-do-it" resource for self-motivated learners who use digital media to connect with each other, to co-construct knowledge, to co-learn.
Learn more @ http://peeragogy.org/. Peeragogy Handbook mention http://goo.gl/9lPYy.
Website Wireframe Design
November 2011 - December 2011
Designed the page schematic and skeletal framework for Howard Rheingold's website. See here: http://rheingold.com/.
Product Specialist, 2006 - 2014
AT&T Pebble Beach National Pro‑Am - Social Media Manager - 2015 -Salesforce World Tour - Registration Assistant - 2015 - Elgato Systems, The International Consumer Electronics Show, Las Vegas, Nevada—contracted through 360 Events & Promotions—2015 – Product Specialist focused on walking consumers through a range of smart sensors that gather data on air quality, temperature, humidity, air pressure, energy and water consumption on iPhone and iPad. Help the user gain insights on how to improve comfort in their home, and make it a smarter place.
Salesforce World Tour, Seattle, Washington—contracted through 360 Events & Promotions—2014–Registration Assistant: entering registrants’ name, printing and stuffing badges, handing out appropriate collateral.
Neutrogena, Nike Women’s Marathon, San Francisco, CA—contracted through The Marketing Arm—2014—Production Assistant focused on load-in & load-out of heavy event space equipment; flat screen set up, troubleshoot computers, and network routers and set up logo wall, walls for flat screens, buzz wall for social sharing, & vanity stations.
Microsoft, Metro PCS, Windows Phone 8 program at Seattle, WA - contracted through
M2W Events for Microsoft Corporation, Redmond, WA, 2013 - Windows Phone 8 Technology Team Lead focused on training and developing staff on Metro PCS services in concert with the Windows 8 OS. Guide staff through user interface to demonstrate how to customize Windows 8 OS for the consumer to impact user experience. Walk consumers through hardware, software, camera and battery and highlight personal information management features: OneNote, social networks, Wallet, and family. Coupled with business apps: Adobe, Excel, Word, Powerpoint and SkyDrive storage. Featured DirectX 11, Touch UI and Xbox-Live Hub. Maintain working knowledge of all Microsoft's products in order to be a subject matter expert onsite.
Microsoft, Windows 8 Surface Tablet RT Program at Seattle, WA - contracted through DNA Marketing & Events for Microsoft Corporation, Redmond, WA, 2013 - Windows 8 Surface Tablet Technology Ambassador aimed at engaging and exciting consumers creatively with Major League Soccer application exclusive on Windows 8. Walk consumers through the user interface to demonstrate how to customize Windows 8's live tiles and game updates delivered to their start screen. Demonstrate how to update pre-installed apps, unlock the device using "picture password", choose modern UI color schemes, modern UI tiles, naming UI tiles, share photos, app switching, and social integration. Maintain working knowledge of all Microsoft's products in order to be a subject matter expert onsite.
Microsoft, Windows Phone 8 Program in Seattle, WA - contracted through 24 Seven Talent for Microsoft Corporation, Redmond, WA, 2013 - Windows Phone 8 Technology Ambassador aimed at engaging and exciting consumers creatively with inspirational product demonstrations and a communication style that explains the benefits of the Windows Phone 8 mobile operating system. Educate and share product features and information technology with consumers based on the Windows Phone 8 user interface and user experience. Maintain working knowledge of all Microsoft's products in order to be a subject matter expert onsite.
Twilight Breaking Dawn DVD Release Video Projection Program - various Seattle, WA locations 2013 Projectionist - contracted through 360 Events & Promotions
Video projectionist for the pre DVD release of the new Lionsgate film Twilight "Breaking Dawn" at various locations throughout Seattle and surrounding areas. This campaign was a guerrilla marketing style program where we selected various walls outside buildings in areas that had heavy evening foot traffic and projected video images for the upcoming release of the film. Duties included but not limited to: shipping/receiving, load-in & load-out of heavy video projection equipment; wiring and troubleshooting video projection equipment; angling, image projection, focus and running equipment; maintaining additional equipment such as generators, tarps, etc.
Allstate Tailgate Tour - Seattle, WA 2012 Event Staff Manager - contracted through: Assist Marketing
Managed a staff of 16 brand ambassadors for the Allstate Tailgate Tour stop in Seattle, WA.
Duties included but not limited to: managed staff time sheets and break schedules; rotated staff to various stations throughout the footprint to make sure staff kept up excitement about the brand; assist in trouble shooting EDC units (electronic data capture); assist in lead generation and making sure staff was in the correct locations to optimize heavy foot traffic areas; handle any consumer or fan disputes related to staff interaction; overall brand promotion; event wrap up, load-in and recapping.
Milk Pep - Rock & Roll Marathon - Portland, OR & Seattle, WA 2012 Brand Ambassador/Videographer - contracted through: Assist Marketing -
Product Specialist with a key position as Digital Media Coordinator. Duties included but not limited to: lead generation by use of programmed tablets; encouraged pre race day runners to create videos for a brand message video "my after" to help promote chocolate milk consumption after a workout; operate and troubleshoot video equipment; film various pre race day runners hundreds of videos for contest entry; race day sampling at finish line; assist in race day set-up and event striking/wrap up.
Comcast Cable Nickelodeon event - Seattle, WA 2012
SpongeBob Square Pants Costume Character Handler - contracted through 360 Events & Promotions New Comcast Cable store opening event promotion. Duties included but not limited to: assisted the costume character staff by making sure the children were ready for SpongeBob's appearance; getting children excited about ongoing appearances throughout the day and emceeing before each appearance of SpongeBob. Assisting children and their parents to various areas of the footprint and making sure everyone was excited about the new store opening as well as the new products and services.
Cartoon Network Move It Movement - Seattle, WA 2011
Brand Ambassador - contracted through 360 Events & Promotions
Brand Ambassador promoting a healthy lifestyle for youths in order to encourage them to step away from the video games & T.V. and get some exercise. Duties included but not limited to: assisted children with various activities throughout the footprint with the primary area as the golf putting assistant; demonstrated to children how to hold a golf club and how to sink a golf ball into the various holes in order for them to win prizes; line control during heavy foot traffic periods; explained to parents the health benefits of children getting at least 30 min of exercise per day.
Hennessy Road Show - In market tour Bellevue, WA & Portland, OR 2011
Assistant In Market Logistics/Tour Manager - contracted through 360 Events & Promotions
Assisted primary tour manager with various aspects for a new media launch for Hennessy. Duties included but not limited to: shipping and receiving of deliverables, event equipment, ad boards & premiums; load-in & load-out of event equipment utilizing 17' box truck; event site checks, venue management communication & display placements; complete event setup/striking/wrap-up from beginning to completion; client communication and promotional staff management.
Verizon Wireless, Zynga & Svedka - Photo booth programs - In market tour - various San Francisco/Bay Area locations 2010, Assistant Photographer Operations/Tour Assistant - contracted through: Polite in Public
Assisted primary photographer/videographer on multiple in market programs as well as traveled to various areas throughout Northern California. Duties included but not limited to: load-in/load-out & maintain photography and video equipment from local storage facility; travel to various markets on a per diem basis to operate equipment at various events; venue site checks, set up/striking/wrap up; extensive wiring, lighting, camera and video equipment as well as specialized printer troubleshooting. Flat touch screen setup and lead generation utilizing electronic data capture (EDC) via Windows touch screen system.
Dole Fruit Juice - Sacramento, CA 2009
Site Lead/Event Manager - contracted through: Talented Entertainment
Managed staff and logistics for the launch of a new Dole fruit juice product. Duties included but not limited to: event site check and venue management communication; event footprint set-up/striking/wrap up; managed staff timesheets, break schedules and footprint station rotations; keep track of ice placement and make sure coolers and cooling areas have appropriate levels of ice in 100+ degree weather; manage staff sampling efforts and proper branding.
New Balance Berkeley Campus Program - Berkeley, CA 2008
Campus Brand Ambassador - contracted through: Fusion
Promoted New Balance sneakers to students through a Berkeley campus program. Duties included but not limited to: distribute branded premiums via guerilla style engagement around Berkeley campus; hang door ads at various student housing locations; attach branded magnets to student athlete facility lockers; mirror clings to locker room mirrors; overall brand promotion and engaging the students in the benefits of the brand.