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Optify
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Optify provides an indispensable demand generation solution for sophisticated B2B marketers. Optify helps you generate more high quality inbound leads, nurture more demand from your existing leads, and track the impact of all of your marketing programs in one place.
Optify provides an indispensable demand generation solution for sophisticated B2B marketers. Optify helps you generate more high quality inbound leads, nurture more demand from your existing leads, and track the impact of all of your marketing programs in one place.

210 followers
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Optify's posts

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Practicing for those future marketing budget negotiations ;)

#TBT   #marketing  
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Some #Optifiers  enjoying the #Mariners  game yesterday (despite their 12-4 loss!)

+Danie Pote +Jeffrey Jewett +Uri Bar-Joseph +Kurt Weiss +Will Wyatt +Michelle DeBruyn +Alonso Chehade
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Demand generation vs. lead generation: please stop using these terms interchangeably! http://bit.ly/15kiLgM

(via +Jeffrey Jewett)

#B2Bmarketing   #leadgeneration   #demandgeneration  
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Is your client-agency relationship struggling?

Here are 8 warning signs it may be time to start looking for another agency. If you're an agency and any of these apply to you, it's time to fix them -- fast.

Download 8 Signs You Should Replace Your Digital Marketing Agency: http://bit.ly/15xf3EP

#marketingagency   #digitalmarketing  
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Freaking out over the new Google Keyword Planner?

Don't.

+Michelle DeBruyn tells you what you can expect as a marketer with the change from Google Keyword Tool. It's actually pretty cool! http://bit.ly/17cg8nZ

#AdWords   #keywordtool   #searchmarketing  
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As online marketers, having basic knowledge of Photoshop can be extremely useful.

Here's the first installment in +Lauren Sporck's mini-blog series that will cover a variety of Photoshop 101 tips & tricks: http://bit.ly/17f2tdH

#Photoshop   #digitalmarketing   #onlinemarketing  
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Agencies: trying to get your clients to increase their marketing budgets, but they just won't seem to budge?

+Shanelle Smith says it's doable. Here are her four ways you can convince them: http://bit.ly/186A2fh

#marketingagency   #digitalmarketing   #budgeting  
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Software developers: becoming a bit frustrated with your career?

+Nathan Harkenrider offers 4 ways to help reduce frustration in software development: http://bit.ly/12pJM5l

#softwaredev  
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Should you hire a marketing agency or bring that talent in-house? Maybe we can help you decide with our latest white paper: The Top 10 Reasons To Hire A Digital Marketing Agency

Download now! http://bit.ly/1arXh9x

#marketingagency   #digitalmarketing  
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Chart of the Week: Most important metrics for analyzing landing page performance

http://bit.ly/1814YNG

#COTW   #marketingcharts  
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