1. Influence personalized search results.
2. Improve visibility for ranked content.
3. Share content via additional channels.
4. Command branded search results.
5. Protect your brand in Google Suggest.
I've been less and less interested in large networks. I'm more interested in the places where people gather to create something more personal, more intimate, more connected. I'm in alleys that will become stages for a moment, and then will vanish again. I mean this in the business sense, the personal sense, and beyond.
The masses aren't the story. 1 billion isn't interesting. 100 is interesting.
- Caliber Brand Strategy + Content MarketingCEO, 2011 - present
- Boost Marketing/ConsultantBrand Strategist. Creative Director. Social Media Planner. Copywriter.
- The Creative Underground
- DDB Chicago
- Austin Knight
Music? I'm pretty much all over the map on this -- I go from rock to country to rap and back again. U2, Foo Fighters, Kings of Leon, Coldplay, Kanye West, Tim McGraw, Dierks Bentley, Keith Urban....see what I mean?
I love watching
series TV on DVR because there are no commercials. Love the show "Raising Hope" and "White Collar."
"Good To Great" by Jim Collins is my favorite book so far on business-related things...a fascinating look at how companies have transformed themselves. For non-business things, I love the suspense novels of James Patterson.
- Drake University
- Wheaton Central High School
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