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Davina Ngei
456 followers -
Telling your brand's story.
Telling your brand's story.

456 followers
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Our Legacy Will Live On!
Given the dire news that Google+ will be shutting down by August of next year, we've decided to move our operations to another platform, which will be announced soon. We will keep you updated as our transition progresses. Its been a wonderful 6 years on Google+, and we hope to stay connected with all of you for the foreseeable future, even without Google Plus.
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Please consider signing the petition to save Google+
As many of you are already aware, Google is now planning to shut down this platform for good. I'd really hate to see this platform go, it was the only social network I ever really liked next to Twitter. And here, it was just a year ago that Google developers were ranting and raving about all the wonder things they promised us they were going to do with this platform. Google's Leo Deegan and other developers told us there were no plans to shut down this platform, and look what's happening now.

Vic Gundotra also made promises back in 2013 that if the platform would ever close, that our communities would be preserved. Guess that was all a lie too.
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So what other mistakes can a small business avoid to improve its success besides having more cash as a safety net? Consider these 28 you should avoid to improve your success rate:
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6 Years of Strategic Social Networking - We've Fallen on Hard Times!
2018 marks our 6th year on the Google+ platform. Having been born in Dec of 2012, Strategic Social Networking is undoubtedly one of the very first communities ever launched on Google+. Its also a community I proudly helped grow to the 160,000+ members it has today. Its also part of a much larger dream both I and +Sigmund Joseph Solares started back in late 2012.

Since that time, we’ve worked to build many amazing things on Google Plus, including +"Gamers Bay", a travel photography community, a bitcoin community, and the once prominent tech website I built by hand pctechauthority.

Since that time, we published hundreds upon hundreds of IT news related articles, many of which I wrote myself, and produced close to 500 videos on Gamers Bay’s YouTube channel alone. Sadly, after 6 years, I have to admit we’ve fallen on hard times.

And, we’re not alone. Others like +Davina Ngei sought to work to save my dream, writing for Strategic’s publication on Medium, while helping to manage our community, and engage with our audiences. Likewise, +Michael Haney has invested years and thousands of hours of his time to produce content for Gamers Bay and help manage not only its community, but Strategic's as well. And, one of our very first moderators ever, Brandon Perton of +The Old School Game Vault, spent years writing hundreds of articles for Gamers bay’s community.

You can also credit these people with working to keep the Google+ platform free and clean of hundreds of thousands of spammers, and other bad actors, as enforcers of Google’s guidelines.

I too put thousands upon thousands of hours of hard work into the many amazing things I built here over the years, often working 90 hours a week to try and make things work. Fast forward 6 years, and my health isn’t what it used to be, and I’m honestly in financial ruin.

Despite the tens of thousands of hours of our hard work and contributions to both Google+ and the wider web, we’ve never once benefited from the work we do here.

We devoted our lives to the world wide web, and we didn’t do it for us.

Today, my family wants me to shut it all down and call it quits ☹ But to lose what I love more than anything in this world is more pain than I could ever handle.

We kindly ask that the world finally support us for once. Help support us, and we promise we will continue to support you. https://www.patreon.com/strategicsocialnetworking


Sincerely,
Strategic co-founder Daniel Imbellino
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A study said that 70% of users who travelled were influenced to a degree by travel content on Twitter. Furthermore, an astounding 60 million tweets are said to have mentioned hotels. In perspective, only 21 million tweets mentioned holidays.

Social media is also a good avenue to reach out to customers and earn their loyalty and trust.
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This is true. Work is often an antidote to suffering, but it is not a cure-all. Long-time readers know that I reject work-life balance in favor of happiness in life.
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New York Times Report Reveals Massive Social Media Bot Fraud!
Without a doubt, the use of bots on social media is a hardly a new concept, and its been something that's haunted social platforms for much of their very existence. Today, all it takes is a quick search on Google to reveal page after page of rogue services that sell everything from fake followers, to likes, and even retweets from what are nothing more than fake accounts.

For years these deceptive services that people often make use of to make themselves appear more influential than they truly are have long managed to persist; despite reassurances from platforms like Twitter, Facebook, and others that the use of such services are clearly against their guidelines.

But a recent report from The New York Times may not only put the users of such deceptive services under scrutiny, but it appears the report has also caught the attention of law makers, further opening the doors to a first for legal repercussions as the result of those who seek to artificially inflate their social influence with the use of bots.

The investigative report from The Times not only revealed the rampant proliferation of bots on social media, but how some of the most notable of social influencers have been making use of these services to fake their influence on the web. The Times report snagged everything from notable Hollywood elite, to politicians, and even a Twitter employee for being the perpetrators of such services.

The report focused on a specific platform called Devumi, just one of many such platforms that exist across the web today that actively sell social engagement for a fee.

Check out the article for more!
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Check out this amazing infographic on optimizing conversation rates. Which hack is your favorite?

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10 Great Lessons to Learn From Your Pet Dog Habits
Mike Schoultz
Mike Schoultz
digitalsparkmarketing.com
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So how are well-known companies putting it to use, and more importantly, how can you? Let’s take a closer look:
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