Gundotra announces Google+ Events, which works before, during, and after a party, unlike other lamer event organizing solutions that “bail when you need them the most”.
It's deeply integrated with Google Calendar. It's got cinemagraphic themes for invitations, so for a barbecue invite, the fire flickers on a photo of steak on a grill.
Invites go out to email addresses regardless of whether they’re on Google+. The invite “unfolds” like a physical invitation sent via snail mail. Plugs easily into your Google Calendar.
During the Event – when other event organizing solutions “bail” – Google+ Events fires up a "groundbreaking" feature called “Party Mode.” When you turn on Party Mode, all new photos get added to the event in real time from all attendees who are on Google+.
Those photos stream in on the event’s landing page. There’s also a slideshow view.
After the event, Google+ Events takes all the photos from the party and orders them chronologically.